Paid Media & Creative Specialist

We’re Hiring:
Paid Media & Creative Specialist (Contract to hire)

We’re on the hunt for a Paid Media & Creative Specialist (contract to hire) in Austin, Texas.

05-29-2026

Resplendent is a creative and social media agency based in Austin, TX, working with hospitality, food and beverage, CPG, and lifestyle brands. We focus on thoughtful social strategy, strong creative execution, and data-informed decision-making that supports real business goals.

We’re looking for a Paid Media & Creative Strategist to join our growing team on a contract-to-hire basis. This role is ideal for someone who not only understands how to run high-performing paid campaigns but also has strong instincts around the creative that drives results.

This person will primarily lead Meta advertising efforts across a range of hospitality, lifestyle, food & beverage, and consumer brands — developing campaign strategies, optimizing performance, and helping shape the creative direction behind the ads themselves.

You don’t need to be a full-time designer or video editor, but you should understand what makes content convert and know how to collaborate with creators, designers, and social teams to continually improve performance.

Experience across Google Ads and additional paid platforms is a strong plus.

• Build, launch, manage, and optimize paid media campaigns primarily across Meta platforms (Facebook + Instagram)
• Develop audience targeting, retargeting, and conversion-focused funnel strategies
• Analyze campaign performance and proactively optimize toward KPIs including ROAS, CPA, CTR, engagement, and conversions
• Develop creative testing strategies and identify winning hooks, messaging, formats, and concepts
• Collaborate closely with social, creative, and account teams to develop high-performing ad creative
• Write or refine ad copy, headlines, CTAs, and messaging frameworks
• Brief creators/designers on performance-driven content needs and creative direction
• Monitor trends in paid social, UGC, short-form video, and platform best practices
• Manage budgets, pacing, and reporting across multiple client accounts
• Deliver clear performance insights and strategic recommendations to internal teams

• 3+ years of hands-on paid media experience, ideally within an agency environment
• Deep expertise managing Meta Ads Manager and scaling campaigns successfully
• Strong understanding of performance creative and what drives conversion on social platforms
• Experience collaborating with creative teams, content creators, or influencers
• Strong analytical skills with the ability to translate data into actionable strategy
• Experience with Google Ads is strongly preferred
• Familiarity with GA4, Meta Pixel, Google Tag Manager, and reporting tools
• Excellent communication, organization, and project management skills
• Comfortable managing multiple campaigns and priorities simultaneously
• Self-starter who thrives in a fast-paced, collaborative environment

• Hospitality, restaurant, lifestyle, or consumer brand experience
• Experience with Tik Tok Ads, Pinterest Ads, Linked In Ads, or You Tube campaigns
• Light editing experience in Cap Cut, Canva, Adobe Express, or similar tools
• Understanding of influencer amplification and creator partnerships
• Experience with landing page optimization and conversion strategy
• Flexible hours with ongoing monthly work
• Opportunity to grow into a long-term role