Manager, Content Marketing Austin, Texas
Listed on 2026-06-18
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Marketing / Advertising / PR
Digital Marketing, SEO, Content Writer / Copywriter
Spy Cloud is on a mission to make the internet a safer place by disrupting the criminal underground. Spy Cloud’s solutions thwart cyberattacks and protect more than 4 billion accounts worldwide.
As the Manager, Content Marketing, you will own the strategy, execution, and performance of content across the buyer journey – from awareness to retention. You will lead a small team of content creators and collaborate with product, demand‑gen, and other stakeholders to produce content that educates security practitioners and influences buyers.
Key Responsibilities- Own content strategy and monthly roadmap, aligned to product launches, events, and trending topics.
- Lead the production of high‑quality, engaging content across formats: blog posts, web pages, research reports, case studies, infographics, and videos.
- Partner with the in‑house SEO team to optimize content for search visibility and AEO to drive traffic and qualified conversions.
- Collaborate with subject‑matter experts to develop thought‑leadership content that establishes Spy Cloud as a trusted voice in identity threat protection.
- Develop lead‑generation assets and nurture campaigns in collaboration with demand‑gen and product marketing.
- Plan and execute multi‑channel distribution strategies across web, email, and social.
- Map content to target personas and key verticals, tailoring messaging to specific pain points and buying triggers.
- Analyze content performance metrics, using data to optimize strategies and prioritize high‑impact content.
- Lead and mentor a team of creators and agency partners, fostering a high‑impact creative culture.
- Serve as steward of Spy Cloud’s editorial voice and content standards across all channels.
- 6+ years of experience in cybersecurity content marketing, with strong writing and copy‑editing skills.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Track record of building content programs that demonstrably contributed to pipeline and revenue.
- Strong storytelling ability and the talent to translate complex technical concepts into engaging content.
- Knowledge of SEO and AEO best practices; experience with Air Ops is a plus.
- Data‑driven mindset with ability to measure and analyze content performance.
- In‑depth experience with website content and proficiency with Word Press content staging and review.
- Experience managing internal contributors and third‑party vendors to meet objectives.
- Adaptable, proactive, and passionate about staying updated on industry trends.
Base Salary Range: $108,000 – $140,000. The salary range reflects the expected base compensation for a fully qualified candidate at this level based on experience, qualifications, and market data at the time of posting.
Benefits (U.S.)- 401(k) with employer contribution
- Health, vision, and dental insurance, with HSA available and employer contribution
- Employer‑paid life, short‑term, and long‑term disability insurance
- Generous paid time off and 16 paid holidays per year
- Retirement savings plan with employer contribution
- Private health insurance and health‑care cash plan
- Employer‑paid life insurance and income replacement
- Generous holiday plan and 14 paid holidays per year
Spy Cloud is an Equal Employment Opportunity and affirmative action employer. All aspects of employment decisions will be based on merit, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state, or local law. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
Women, minorities, individuals with disabilities, and protected veterans are encouraged to apply. Spy Cloud complies with applicable state and local laws governing nondiscrimination in employment.
We expressly prohibit any form of workplace harassment. Improper interference with the ability of our employees to perform their job duties may result in discipline up to and including dismissal.
We participate in the E‑Verify program in all locations. For accommodation due to a disability, please contact us.
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