Global Head of Product Marketing

This role

As Global Head of Product Marketing at Partly, you will define and own how Partly is understood across the world — across two product layers, a multi-sided network, and three active markets.

Partly operates two connected layers.  is the infrastructure platform — the B2B layer that software companies, OEMs, and enterprises build on. Partly.ai is the AI-powered tool for repair shops, built on top of that infrastructure, that makes finding and sourcing the right part genuinely effortless. Both are powered by the Interpreter, our proprietary foundational AI model — a genuine technological breakthrough in how automotive parts are understood at scale.

The positioning challenge is unique. Enterprise buyers and Developer buyers need to understand why  is the right infrastructure layer for them to build on top of. Repairers need to believe that Partly.ai will actually transform how they work. And the Interpreter is a category-creating asset that nobody has told the story of yet. Your job is to make all of that coherent — in every market, for every buyer, on every side of the network.

This is a genuinely global role based in Austin, Texas. You will work closely with UK, NZ, and US commercial teams to ensure positioning is consistent and compelling everywhere Partly operates. You will travel regularly — to London, to Christchurch, and wherever the business is building. You report directly to Tony (CSO) with a dotted line into Jo (Product GM), ensuring the product and market narratives evolve together.

This is not a demand-generation role. The work is positioning, narrative, product commercialisation, and sales enablement — and you'll be expected to use AI tools to scale that work without proportional headcount growth.

Partly is not just an infrastructure company and not just an AI company — it's the intersection of both, in a market that hasn't seen this before. Own the category definition: what is Partly in the AI era? How do we establish "AI infrastructure for automotive parts" as the recognised frame before someone else does? This is the hardest and most important thing this role does.

The Interpreter is Partly's foundational AI model — the technology that makes Partly.ai work its magic for repairers and that powers the intelligence in  Working closely with Jo (Product GM), you will develop the language, proof points, and commercial narratives that make the Interpreter legible to every buyer type: the repairer who doesn't care about AI architecture, the insurer CTO who does, and the enterprise evaluator somewhere in between.

(infrastructure) and Partly.ai (the AI tool for repairers) are distinct propositions for distinct buyers — but they have to cohere into one company story. Own the architecture of that story: how do the two layers relate, how does each buyer find their way in, and how does the Interpreter connect them underneath.

Partly's buyers are not one type of customer. Repairers (indie and MSO), insurers, OEM dealers, suppliers, and software developers building on  all need a different narrative built on the same foundation. Own the ICP-specific messaging, one-pagers, and pitch decks that sales teams globally use in live deals.

This is a global role. The UK and NZ businesses are established and growing; the US is launching. Your job is to ensure the same positioning rigour exists in Austin, London, and Auckland — that reps in all three markets start every deal from the same foundation. You will travel to our UK and NZ teams regularly to build relationships, understand market-specific nuance, and maintain consistency.

Proof matters more than narrative for enterprise buyers. Build a pipeline of credible customer stories across all three markets — repairers, MSOs, insurers, OEMs — that turn early wins into durable market evidence for every sales team globally.

You are expected to run lean and think in systems. Use AI…