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Senior Manager​/Manager, Brand Strategy + Content

Job in Austin, Travis County, Texas, 78716, USA
Listing for: INK Communications Co.
Full Time position
Listed on 2026-07-06
Job specializations:
  • Marketing / Advertising / PR
    Market Research, Marketing Communications, Digital Marketing, Marketing Strategy
Salary/Wage Range or Industry Benchmark: 72000 - 88000 USD Yearly USD 72000.00 88000.00 YEAR
Job Description & How to Apply Below

Join the team! We're hiring comms pros for our tech and energy teams.

Senior Manager/Manager, Brand Strategy + Content Company Introduction

INK is a mid-sized marketing and public relations agency working with technology and energy companies that are cultivating a healthier planet, building a smarter, more inclusive economy, and empowering people to solve the world’s toughest challenges.

Our mission, good work with good people makes for a good life, starts with a commitment to continuous learning and a supportive culture. Every day, we aspire to do work we’re proud of, find new and better solutions, and evolve our thinking. We are a woman-owned business and an equal opportunity employer that welcomes everyone to the team. We strongly encourage people of color, LGBTQ+ and non-binary people, veterans, and individuals with disabilities to apply.

We are a hybrid workplace (30% monthly time in office; 70% remote) with office destinations in Austin and Denver and a collaborative team spread across North America.

The INK agency experience is different by design. You will be part of an integrated communications team that unites public relations, content, digital, and other creative disciplines to generate bigger impact. You will enjoy a culture of flexibility and trust, with the autonomy to do your best work and the support of a team that has your back and holds each other accountable.

You will work with clients who understand the value of communications and appreciate the unique partnership and perspective INK brings. Not only are you encouraged to participate in team building, new business, and generous holiday schedules and PTO, you are given time and support to do so. We fund peer-to-peer spot bonuses, a health and wellness program, and a highly competitive benefits package.

INK has won numerous industry and best places to work awards, including PR Daily Top Agency 2026, Inc. Power Partners 2025, PRNews Agency Elite 2025, the 2024 PR News’ Elite Top 100 and Inc Magazine’s Power Partners and Best Places to Work for 2023. Learn more at

Job Description

The Senior Manager/Manager, Brand Strategy + Content is responsible for developing and executing brand and content strategies that support client goals through strong writing, research, and program-level thinking. Managers translate insights and complex ideas into clear narratives, contribute meaningfully to strategy and planning, and own high-quality content across formats. They collaborate closely with account, design, digital, and research partners, communicate confidently with clients, and lead discrete projects or work streams.

Managers are expected to work independently with limited oversight, apply sound editorial judgment, develop strategic points of view, and continuously improve how work gets done. This role demonstrates consistent alignment with INK’s values and a growing ability to positively impact both work quality and team effectiveness.

Core Strategy, Research + POV Development
  • Contributes to brand and content strategy development in partnership with Directors or VPs, with a clear understanding of client goals and how content supports them.
  • Identifies themes, tensions, and opportunities that can inform brand storytelling and executive points of view.
  • Brings a brand lens to content planning, ensuring work reinforces the intended narrative and positioning over time.
  • Flags gaps or inconsistencies in messaging and narrative across programs and raises recommendations to improve alignment.
  • Helps define and articulate points of view for brands and executives by synthesizing research, SME insights, and industry context.
  • Contributes learnings from research, SME calls, and client engagements to inform recommendations and improve results across programs.
Research, Discovery + Analysis
  • Leads research and discovery work streams, including survey question development, survey programming, data analysis, and creation of topline findings.
  • Creates content grounded in owned research, translating insights into thought leadership and narrative-driven deliverables.
  • Supports reporting and analysis by assessing performance of content and identifying opportunities for…
Position Requirements
10+ Years work experience
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