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Senior Editor, COO Club

Job in Austin, Travis County, Texas, 78716, USA
Listing for: Black & White Zebra
Full Time position
Listed on 2026-07-09
Job specializations:
  • Marketing / Advertising / PR
    PR / Communications, Content Writer / Copywriter, Journalism
  • Creative Arts/Media
    PR / Communications, Content Writer / Copywriter, Journalism
Salary/Wage Range or Industry Benchmark: 100000 - 130000 USD Yearly USD 100000.00 130000.00 YEAR
Job Description & How to Apply Below
Position: Senior Editor, The COO Club at Black & White Zebra

Senior Editor – The COO Club

Full‑time, on‑site role based in Austin, TX, focused on building the COO Club into a trusted, community‑powered media brand for operations leaders and senior executives.

About the Role

We are looking for a Senior Editor to help define the voice, editorial strategy, contributor network, content formats, and audience experience for a new executive brand built on an existing audience foundation. This is an audience growth and editorial leadership role centered on creating decision‑support content that helps operations leaders make better decisions, build scalable systems, adopt AI‑enabled ways of working, drive organizational efficiency, and navigate modern executive leadership.

Responsibilities
  • Build engaged, community‑powered editorial experiences – Create serious‑fun, expert‑driven editorial and audience experiences across articles, newsletters, social, video, podcasts, live streams, events, and community formats. Assign, edit, write, and publish editorial content. Develop content based on practitioner insight, including interviews, surveys, and community listening. Program and support webinars, live streams, round tables, podcasts, and editorial events. Repurpose editorial IP into newsletter blocks, social content, video clips, reports, and community assets.

    Continuously identify opportunities to increase audience participation, contribution, sharing, and return engagement.

  • Create insight‑led decision‑support content – Build and improve content that helps operations leaders and executives make better strategic, operational, AI, and organizational decisions. Assign, edit, write, optimize, and experiment with JTBD, workflow, systems, tools, and AI. Improve SEO‑driven and community‑driven content. Build topical authority and produce decision‑support formats such as tools/tech roundups, benchmark reports, State of AI reports, operational playbooks, expert interviews, surveys, member exclusives, and lead magnets.

    Use Marfeel, GA, Hub Spot, and audience data to guide optimization and experimentation. Test headlines, hooks, formats, distribution strategies, CTAs, and conversion pathways.

  • Expand audience reach, relationships, and distribution – Grow The COO Club through contributor relationships, strategic partnerships, distribution systems, and community engagement. Identify, recruit, and manage COOs, operations executives, operational SMEs, partners, and contributors. Package and distribute content across newsletter, social, search, podcast, video, community, partner, and digital PR channels. Collaborate on co‑created reports, research, surveys, multimedia initiatives, and strategic partnerships. Represent the brand at events, panels, podcasts, conferences, and external opportunities.

    Build and maintain reusable insight libraries and track performance based on subscriber growth and engagement.

  • How Success Will Be Measured
    • Growth in ICP subscriber acquisition
    • Increased newsletter clicks and audience engagement
    • Growth in returning audience behavior and repeat visits
    • Increased authority signals, search visibility, and AI discovery presence
    • Performance of decision‑support and practitioner‑led content
    • Audience participation and contributor engagement
    • Growth in non‑organic and community‑driven traffic
    • Successful execution of multimedia, event, and partnership initiatives
    • Clear evidence that audiences trust, share, and repeatedly engage with the brand
    Required Skillset
    • Strong editorial judgment and audience instincts
    • Experience creating B2B, practitioner‑led, or professional editorial content
    • Strong interviewing and synthesis skills
    • Ability to transform complex operational challenges into useful, engaging editorial experiences
    • Experience growing newsletter engagement, subscriber audiences, or community participation
    • Experience across multimedia formats – newsletters, social, video, podcasts, webinars, or events
    • Comfort using analytics and audience signals to guide experimentation and optimization
    • Experience collaborating with contributors, SMEs, and strategic partners
    • Understanding of SEO, distribution strategy, audience engagement, and AI discovery trends
    • Strong organizational and communication skills
    • A…
    Position Requirements
    10+ Years work experience
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