Senior Media Buyer

Senior Performance Marketing Manager - Austin, TX (Hybrid) About Hitch

Hitch is an independent creative advertising agency helping brands grow through a combination of world‑class creative, paid media, social, production, and strategy.

We work with fast‑growing consumer brands, startups, and established companies to create content that performs, build scalable acquisition systems, and turn marketing into a measurable revenue driver.

Our team produces everything from Super Bowl‑caliber commercials and social content engines to performance creative, paid media campaigns, and experiential activations. We move quickly, stay close to the work, and care deeply about results.

We’re looking for a Senior Performance Marketing Manager to join our growing media team and work directly alongside our Head of Paid Media. This is not a junior optimization role. We’re looking for someone who can think like an operator, communicate like a strategist, and execute like an expert.

This role is for someone obsessed with growth.

You understand how to scale eCommerce brands profitably. You know how to identify winning creative, diagnose performance issues, forecast outcomes, build reporting systems, and explain complex performance data in a way clients actually understand.

You are equally comfortable inside Meta Ads Manager, Google Ads, Triple Whale, GA4, Shopify Analytics, Northbeam, Andromeda, and a client strategy meeting.

You’ll help lead performance marketing across multiple brands while becoming a key part of Hitch’s long‑term growth.

For the right person, this position includes a highly competitive salary, performance bonuses, and significant commission opportunities tied directly to client growth and agency success.

• Own strategy, execution, optimization, and reporting across:
• Meta
• Tik Tok
• Google Ads
• You Tube
• CTV
• Additional emerging channels
• Build and scale profitable acquisition campaigns for eCommerce and DTC brands
• Manage budgets ranging from startup spend levels to six and seven‑figure monthly budgets
• Develop testing frameworks for creative, audiences, landing pages, offers, and funnels
• Continuously identify growth opportunities and performance improvements

• Build forecasting models and growth plans for clients
• Calculate contribution margin, blended CAC, MER, ROAS, LTV, break‑even CPA, and profitability thresholds
• Analyze customer acquisition economics and identify bottlenecks
• Create reporting systems that connect media performance to actual business outcomes
• Develop executive‑level dashboards and client‑facing reports

• Lead tracking implementation and troubleshooting
• Configure and maintain:
• Meta Pixel
• Conversion API
• GA4
• Shopify integrations
• Tik Tok Pixel
• Additional attribution platforms
• Diagnose data discrepancies and attribution challenges
• Ensure clients have accurate measurement frameworks in place
• Serve as a strategic advisor to clients
• Present campaign performance and growth opportunities
  
  Lead reporting calls and performance reviews
• Build trust through strong communication and business understanding
• Partner closely with creative, strategy, production, and social teams
• Help identify creative concepts that have the highest probability of success
• Work alongside our Head of Paid Media to improve systems, reporting, and performance standards across the agency
• Mentor junior team members as the department grows

• 5+ years managing paid media for eCommerce or DTC brands
• Proven experience scaling brands through Meta and Tik Tok advertising
• Strong Google Ads experience including Search, Shopping, Performance Max, and You Tube
• Deep understanding of attribution, tracking, and measurement
• Advanced analytical and quantitative skills
• St…