Marketing Manager

Kingfisher Roofing is hiring a hands‑on Marketing Manager to own our entire marketing engine and drive it toward aggressive growth targets. This is a full‑ownership role you’ll run our paid media, produce and post organic content, manage our outside agency relationships, and continuously improve our CRM and lead‑conversion systems. You’ll be accountable for the volume and quality of leads reaching our sales team and for growing our brand across the Austin market.

We’re a tech‑forward company, so we’re looking for someone who adopts new tools fast, uses AI to work smarter, and thrives owning a number.

Behind the scenes, we run a modern marketing stack — paid media, organic content and video, and a custom AI‑assisted CRM — and we’re looking for someone excited to grow a marketing engine that compounds.

This is a hybrid in‑person role, we will not be accepting candidates who cannot come into the office.

$60,000 - $90,000 yearly

• Create, monitor, and optimize Facebook / Meta ad campaigns end‑to‑end, improving lead quality through better targeting and stronger creative (video, memes, informational, and static content).
• Own and continuously improve our Go High Level  CRM — workflows, pipelines, tagging, and SMS/email sequences — and A/B test automations to raise conversion rates.
• Create and post consistent organic social content across You Tube, Instagram, Facebook, and Tik Tok to build brand credibility and audience.
• Manage our outside Google Ads / SEO agency relationship, holding them accountable to measurable ROI, and grow our AEO/SEO/LLM search presence.
• Support and leverage our community and business‑development relationships (HOAs, real estate agents, home inspectors, and complementary local businesses).
• Coach and refine our lead‑intake process and AI‑assisted lead handling to lift booking and conversion rates.
• Own channel strategy and reporting — scaling what works, retiring what doesn’t, and keeping leadership informed on performance.

• Proven experience creating, monitoring, and optimizing Facebook / Meta ad campaigns.
• Go High Level  (GHL) experience is a top factor — deep familiarity with workflows, pipelines, tagging, and Conversation AI is highly preferred.
• Experience managing an outside Google Ads / SEO agency relationship and holding them accountable.
• Hands‑on experience creating and posting organic social content across major platforms.
• Highly tech‑ and AI‑savvy, with a track record of adopting new tools quickly.
• Comfort supports business development and community partnerships.
• Bonus video capture/editing, AEO/SEO/LLM optimization, or home‑services marketing experience.

Kingfisher Roofing is a growing Austin‑based roofing company built on trust rather than pressure. While most local roofers chase storms and lead with urgency, we win with scheduled appointments, photo‑based inspections, and repair‑first advice. We hold strong certifications and back our work with a 10‑year workmanship warranty.