Programmatic Marketing Consultant
Job in
Austin, Travis County, Texas, 78716, USA
Listed on 2026-07-30
Listing for:
Right Side Up
Full Time
position Listed on 2026-07-30
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy, Social Media Marketing
Job Description & How to Apply Below
Right Side Up is looking for experienced Senior Manager, Performance Marketing Consultants with deep hands‑on expertise across programmatic media buying, DV360, You Tube, display, video, and broader performance acquisition channels.
The ideal consultant is highly operational, comfortable working directly in‑platform, and able to own both strategy and execution without a lot of hand‑holding. They should understand the technical infrastructure behind programmatic buying, know how to optimize complex media environments, and bring a sharp point of view on inventory, measurement, and scalable buying workflows.
Responsibilities- Own hands‑on strategy and execution across DV360, You Tube, display, video, and programmatic buying channels
- Manage campaign setup, optimization, pacing, targeting, inventory sourcing, and budget allocation
- Lead open exchange buying, PMP setup, deal , and broader inventory strategy
- Improve and standardize buying workflows across display and video channels
- Partner with analytics, ad ops, creative, product, and growth teams to improve measurement and campaign performance
- Build scalable media buying infrastructure and establish programmatic best practices
- Align display and video buying with broader app acquisition and growth goals
- Monitor performance trends, troubleshoot platform issues, and communicate clear optimization recommendations
- 5–8+ years of experience in programmatic media buying, performance marketing, or digital acquisition
- Deep hands‑on expertise across DV360, You Tube, display, video, PMP buying, and deal
- Strong understanding of programmatic infrastructure, exchange buying, inventory sourcing, and platform operations
- Experience managing large‑scale programmatic and video acquisition budgets
- Experience operating directly in‑platform, not only through managed‑service or agency‑led structures
- Strong analytical and operational mindset with experience optimizing complex media buying programs
- Familiarity with mobile app acquisition and MMPs like Apps Flyer, Kochava, or Adjust
- Prior experience with consumer technology, mobile app, marketplace, or similarly sophisticated growth environments
- Strong communication skills and comfort working cross‑functionally
- Ability to operate independently in fast‑paced, evolving environments with both strategic and executional ownership
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