Global Lead, Client Advocacy

About Bazaarvoice

At Bazaarvoice, we create smart shopping experiences. Through our expansive global network, product-passionate community & enterprise technology, we connect thousands of brands and retailers with billions of consumers. Our solutions enable brands to connect with consumers and collect valuable user-generated content, at an unprecedented scale. This content achieves global reach by leveraging our extensive and ever-expanding retail, social & search syndication network.

And we make it easy for brands & retailers to gain valuable business insights from real-time consumer feedback with intuitive tools and dashboards. The result is smarter shopping: loyal customers, increased sales, and improved products.

The problem we are trying to solve :
Brands and retailers struggle to make real connections with consumers. It's a challenge to deliver trustworthy and inspiring content in the moments that matter most during the discovery and purchase cycle. The result? Time and money spent on content that doesn't attract new consumers, convert them, or earn their long-term loyalty.

Our brand promise : closing the gap between brands and consumers.

Founded in 2005, Bazaarvoice is headquartered in Austin, Texas with offices in North America, Europe, Asia and Australia.

It’s official:
Bazaarvoice is a Great Place to Work in the US , Australia , India, Lithuania, France, Germany and the UK!

Bazaarvoice is seeking a Global Lead, Client Advocacy to build, nurture, and activate the voices of clients, partners, and industry influencers. This high‑visibility role is pivotal in transforming clients into vocal brand advocates, generating authentic social proof, and fostering a strong sense of community among our user base.

Working closely with cross‑functional teams, you will strategize, execute, and measure initiatives that amplify client stories, gather actionable insights, and power compelling marketing assets to drive broader sales and business objectives. The ideal candidate brings deep knowledge of current industry trends and a client‑centric mindset to build lasting strategic relationships and network effortlessly.

• Program Strategy:
  Manage and scale a high‑impact global advocacy program using top‑tier platforms (e.g., Gainsight, G2, Gartner Peer Insights)
• Advocate Activation:
  Recruit and onboard key clients for high‑value advocacy initiatives, including the Client Advisory Board, case studies, and live events
• Client Voice & Insights:
  Capture structured feedback and community trends to help inform Product, Sales, and Client Success strategies
• ROI & Impact:
  Track, analyze, and report advocacy metrics and their direct impact on brand reputation, deal velocity, and revenue generation in partnership with Marketing Ops

• Community Growth:
  Build and execute a B2B community strategy across optimal channels (forums, portals, virtual events) to drive engagement and retention
• Storytelling Engine:
  Partner with Content Marketing to extract client stories and produce video interviews, testimonials, and thought leadership pieces
• Events & Facilitation:
  Host virtual meetups, AMAs, and user groups to encourage peer‑to‑peer connection and active platform participation

• Sales Enablement:
  Connect Sales teams with referenceable clients and equip them with real‑world social proof assets to generate pipeline and close deals faster
• Client Success & Campaign Integration:
  Partner with CS to proactively identify champions and weave client advocacy directly into major marketing launches
• Insights, Analytics & Measurement:
  Identify high‑performing clients, and translate performance data into compelling success stories

• Experience:
  
  7+ years in B2B SaaS community management, customer marketing, or advocacy programs
• Platform Expertise:
  Hands‑on experience with advocacy/community tools (e.g., Gainsight, Salesforce Experience Cloud) and CRM/Marketing suites (Salesforce, Hub Spot, Marketo)
• Track Record:
  Proven track record working directly with C-level executives and managing complex stakeholder relationships
• Bonus:
  Experie…