Sr. Solutions Marketing Manager - Cybersecurity

About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $16 billion global provider of IT solutions and services.

Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next. But the heartbeat of SHI is our employees – all 7,000 of them. If you join our team, you'll enjoy:

• Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.

• Continuous professional growth and leadership opportunities.

• Health, wellness, and financial benefits to offer peace of mind to you and your family.

• World-class facilities and the technology you need to thrive - in our offices or yours.

SHI's Solution Marketers are storytellers; simplifying complex concepts, crafting compelling narratives, and highlighting customer outcomes to drive go to market success.

The Sr. Solution Marketing Manager – Cybersecurity drives the positioning and go-to-market activation of SHI's cybersecurity portfolio, translating complex technical capabilities into compelling customer outcomes, differentiated narratives, and sales-ready solutions that accelerate pipeline growth and revenue.

They partner with business leaders, technical experts, sales, and cross-functional marketing teams to develop solution offerings, shape market-facing messaging, activate launches, and use customer insights to keep SHI's cybersecurity portfolio relevant, competitive, and aligned to buyer needs.

• Translate executive business goals (pipeline, growth, churn reduction) into performance-focused GTM plans

• Develop marketing strategies that address both business decision makers and technical audiences, including analysts, architects, CIOs, CTOs and CISOs.

• Partner withthe cybersecurity practice to understand product strategy and roadmaps, distill key differentiation and value into core product positioning and messaging.

• Partner closely with sales and enablement teams.

• RoadmapSHIproduct and services priorities across launches, new releases, content, campaigns, events, and sales initiatives.

• Define clear, customer-friendly solution narratives and positioning.

• Differentiate SHI in the market byclearly defining ourunique value proposition, connecting products and services into a unified customer story.

• Create targeted solution playbookswithpersona-specific content (CISO, CIO, etc.)to target SHI customers and prospects.

• Conduct market, competitive, and customer research to keep a pulse on the landscape and help different teams (e.g. Product, GTM) act on emerging trends, market shifts, industry news/events, competitive threats, and unmet customer needs

• Translate marketinsightsand analyst information into actionable recommendations.

• Act as the voice of the customer to inform product development, solution packaging and marketing strategies.

• Work with creative teams to craft high-impact marketing and sales assets: messaging frameworks,ROI stories,sales sheets, andbattlecards.

• Equippre-sales and non-technical teamswith messaging, use cases,and playbooks, so they can confidently position SHIsolutionsand outcomes.

• Support advocacy programswithcase studies and customer success story development.

• Pipeline Ownership:
  Help achieve demand generation goals by creating and executing campaigns thatdrive qualified marketing leads into the pipeline.

• Partner with content and editorial teams to develop a wide range of compelling content that resonates with the IT and procurement buyers and guides them through the purchase journey including blogs,reports, etc.

• Supportcybersecuritythought leadership programs by supporting owned and earned media initiatives.

• Support analyst relations,enhancingSHI’scybersecurityposition in the market.

• Define and track key performance indicators (KPIs) to measure the success of marketing initiatives and continuously optimize strategies based on data and feedback.

• Provide updates to senior…