Integrated Marketing Manager
Job in
Austin, Travis County, Texas, 78716, USA
Listed on 2026-09-21
Listing for:
Piper Companies
Full Time
position Listed on 2026-09-21
Job specializations:
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Marketing / Advertising / PR
Marketing Management, Marketing Strategy, Digital Marketing
Job Description & How to Apply Below
Piper Companies is seeking an Integrated Marketing Manager to join a growing leader in the SaaS and analytics technology industry for a hybrid permanent position. The Integrated Marketing Manager will lead strategic account-based marketing initiatives, partnering closely with sales and cross-functional teams to develop targeted campaigns that increase enterprise engagement, accelerate pipeline creation, and support long-term revenue growth.
Responsibilities of the Integrated Marketing Manager include:- Develop and execute integrated ABM programs focused on high-value enterprise accounts, utilizing personalized engagement strategies across multiple marketing channels.
- Collaborate with Business Development Representatives and sales leadership to identify target accounts, establish account tiers, and align outreach efforts to revenue objectives.
- Coordinate campaign execution across digital marketing, events, content, email, web, and paid media teams to ensure a consistent account experience.
- Measure and analyze engagement metrics, influenced pipeline, conversion trends, and opportunity progression to optimize campaign performance and ROI.
- Create scalable ABM frameworks, workflows, and best practices that can be expanded across additional markets and business segments.
- 5+ years of experience in B2B SaaS marketing with a background in demand generation, growth marketing, or account-based marketing.
- Proven experience building or launching ABM programs and developing tiered account strategies that support pipeline growth.
- Demonstrated success generating measurable pipeline impact, with the ability to articulate percentage growth, revenue contribution, and marketing influence.
- Strong understanding of lead lifecycle management, funnel metrics, account engagement strategies, and sales-marketing alignment.
- Experience working with Salesforce, Hub Spot, marketing automation platforms, and ABM technologies such as 6sense or Demandbase.
- Ability to balance strategic planning with hands‑on campaign execution in a fast‑paced environment.
- Salary Range: $110,000 - $145,000/year (USD)
- Comprehensive Benefits:
Medical, Dental, Vision, 401(k), paid time off, and additional employer-sponsored benefits.
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