Commercial Sales Associate

Position Overview

Join a fast-growing industry leader in Stafford, Texas. We are looking for a results-driven Sales Associate to drive the adoption of our advanced shooting simulation and training technologies. This role is highly consultative, requiring the ability to bridge the gap between technical product capabilities and the specific training needs of our commercial clients.

Laser Shot is a fast-growing Stafford based technology and manufacturing company in the shooting simulation industry; specializing in products and services to the U.S. Military, Law Enforcement Agencies, Hunter Education, Arcade and Home Theater Markets.

• Strategic Relationship Management: Cultivate and maintain long‑term partnerships with key decision‑makers across commercial sectors.
• End-to-End Sales Execution: Identify new business opportunities and manage the full sales lifecycle—from initial outreach and discovery to closing and post‑sale support.
• Expert Consultative Selling: Analyze agency requirements to provide tailored product recommendations and training solutions.
• Product Demonstrations: Lead high‑impact demonstrations (virtual, on‑site, or at our facility) to showcase the advantages of simulation‑based training.
• Technical Proficiency: Maintain a deep understanding of the entire product line, including the capabilities and customization options for COTS (Commercial Off‑The‑Shelf) solutions.
• Market Presence: Represent the company at regional and national trade shows and industry events to expand our market reach.
• Reporting & Strategy: Participate in weekly strategy meetings to provide detailed pipeline updates and collaborate with Department Heads on new product developments.

• Total Compensation: Competitive base salary of $50k + commission structure with an opportunity to earn $100k+.
• Benefits: Full package including health, dental, vision, PTO, and 401(k) with employer match.
• Support: Continuous training and mentorship from an experienced leadership team.

• Experience: Proven track record in outside sales, ideally within the defense, tactical equipment, or government procurement sectors.
• Industry Knowledge: Experience working with public safety or law enforcement agencies is highly preferred.
• Communication: Exceptional presentation and relationship‑building skills with the ability to navigate complex organizational structures.
• Drive: Self‑motivated and organized, with the ability to manage a high‑volume territory independently.
• Mobility: Must be able to travel extensively across Southern Texas (up to 100% travel required).
• Compliance: Valid driver’s license and a clean driving record.

• Systems Integration: Ability to set up, calibrate, and troubleshoot simulation hardware, including laser‑based tracking systems, projectors, and specialized recoil‑equipped training tools.
• Software
  
  Competency:
  
  Proficiency in navigating proprietary simulation software and basic Windows/PC troubleshooting to ensure seamless performance during presentations.
• Tactical Knowledge: Understanding of marksmanship fundamentals and tactical training scenarios to provide credible, "peer‑to‑peer" guidance to law enforcement and military personnel.
• Logistics Management: Experience in transporting and maintaining sensitive electronic equipment during high‑frequency travel.