ASO Sales Executive

Responsibilities

• The Asure Works Sales Executive is responsible for driving new revenue growth within the 25–150 employee market segment by selling high-value, multi-product payroll and HR outsourcing solutions.
• Generate net-new business through outbound prospecting, networking and referrals.
• Build and manage a robust sales pipeline to consistently meet or exceed assigned quota.
• Lead complex, consultative sales cycles with C-suite and senior decision makers.
• Conduct disciplined discovery (BANT and financial due diligence) to ensure strong client fit and accurate forecasting.
• Develop and deliver compelling proposals and executive presentations.
• Partner with Solutions Consultants, Operations, Deal Desk, and specialty teams to architect prescriptive, multi-product solutions.
• Negotiate mutually beneficial financial agreements.
• Ensure prospective clients meet operational and financial requirements for the Asure Works managed solution.
• Accurately track all sales activity, forecasting, and pipeline management in Salesforce.
• Collaborate cross-functionally to support colleague referrals and drive product attachment.

• Bachelor’s degree required
• 4+ years of quota‑carrying consultative sales experience (SaaS preferred)
• Demonstrated success selling HCM, PEO, ASO, or related workforce solutions strongly preferred
• Proven track record of consistent quota over‑achievement
• Strong net‑new logo acquisition mindset
• Experience managing complex, multi‑stakeholder sales cycles
• Exceptional communication, presentation, and negotiation skills
• Highly organized with strong territory management discipline
• Comfortable operating in a fast‑paced, evolving environment
• Willingness to travel approximately 15–20% as needed

• Bachelor's degree