Market Outreach Specialist

At CLEAResult, we lead the transition to a sustainable, equitable, and carbon-neutral energy-efficient future for our communities and our planet. We do that by creating a people-first culture built on trust, accountability, and transparency; where every employee – regardless of position, role, or identity is treated with respect and given an equal chance to thrive.

Additionally, you will enjoy:

Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours
401(k) with company match

Paid vacation, sick, personal and parental leave time

Paid Volunteer Time: giving back to our communities is important to us Employee Recognition Program – convert your recognition points into gift cards

Employee Assistance Program – offers benefits to help you manage daily responsibilities

Access to on-demand training courses to advance further in your career

Job Description We are looking for a talented individual…To join CLEAResult as a Market Outreach Specialist supporting our HVAC programs.

As the Market Outreach Specialist, you will be responsible for developing an increased awareness in and adoption of targeted HVAC energy efficient technologies, strategic market development, customer satisfaction, as well as delivering on client goals related to outreach activity and energy savings. You will work closely with our Program Managers to create and execute outreach strategies across multiple programs to recruit HVAC Trade Ally’s, build a project pipeline, and drive program participation.

You will be responsible for engaging with key decision-makers to make HVAC energy saving improvements easier and more cost effective for residential, multifamily & commercial properties by developing awareness and adoption of targeted HVAC energy efficient improvements to achieve program targets and meet program outreach goals.

The successful candidate will be based in the Rio Grande Valley, within a 2-hour drive of the McAllen area.

Note that regular travel to areas around Corpus Christi and Laredo will be required.

You're a great match if you can…Recruit, educate and develop relationships with contractors and other Trade Allies to encourage effective marketing of programs.

Develop outreach tactics to assist in recruiting customers and trade allies.

Develop a comprehensive understanding of the business customer base.

Create and execute outreach strategies to residential, multifamily, commercial and industrial customers

Develop sales funnels and pipelines, focusing on conversion rate, and driving progress to the next step in the sales process.

Develop and track strategies to meet outreach and program targets.

Adjust outreach strategies based on program changes, outreach strategy effectiveness.

Establish relationships with all stakeholders in the energy efficiency landscape including contractors, channel partners, associations, multi-site accounts, procurement groups, and more.

Develop creative outreach strategies to meet the specific program needs.

Implement new tools and processes to improve the outreach function.

Stay informed on emerging energy efficiency technologies.

Perform event planning, coordination and presentations of programs.

Work in cooperation with other energy efficiency programs to move projects forward and follow-up on leads.

Lead researching of the markets; accumulating data on businesses and identifying the key allies to be targeted on behalf of the programs.

Build a base of “registered” HVAC Trade Allies specific to the specified programs.

Identify improvement barriers and report information to the Program Manager.

Ensure continuous improvement of operations.

Prepare robust weekly, monthly and quarterly activity reports and track progress towards program  this exciting career opportunity, you will have…Bilingual, English/Spanish speaking (Required)
Excellent verbal and written communication

Self-motivated, ability to work independently and as part of a team.
2-4 years of relevant industry experience such as working with contractors and/or sales

Experience with Salesforce CRM and other outreach tools

Experience with ExcelTDLR…