Director of Commercial Sales
Listed on 2026-07-27
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Sales
Business Development, B2B Sales, Sales & Marketing, Director of Sales
Hyperwear is looking for a commercial sales leader to launch and scale our proprietaryHyperwear Hybrid Race™ training gear into sports performance, health club, gym, coaching, and commercial fitness markets.
This is a high-impact role for someone who understands fitness facilities, performance training, B2B sales, and the business of commercial fitness equipment. You’ll help turn a new product line into a repeatable commercial revenue channel while expanding Hyperwear’s presence with gyms, coaches, trainers, performance centers, and strategic partners.
The right person is both strategic and hands-on. You should be comfortable opening doors, running demos, building sales materials, developing partnerships, attending events, closing accounts, and helping create the commercial sales playbook for a new product category.
About HyperwearHyperwear creates innovative training gear for strength, endurance, rucking, hybrid training, sports performance, and long-term health. Our products include weighted vests, rucking gear, workout sandbags, resistance products, and performance training equipment designed to help peopleGet Strong for Life®.
We are an entrepreneurial, Austin-based fitness brand entering a new growth phase with expanded product lines, commercial opportunities, and a new HQ that will include retail, gym, and studio space.
About the RoleHyperwear is looking for a commercial sales leader to launch and scale our proprietaryHyperwear Hybrid Race™ training gear into sports performance, health club, gym, coaching, and commercial fitness markets.
This is a high-impact role for someone who understands fitness facilities, performance training, B2B sales, and the business of commercial fitness equipment. You’ll help turn a new product line into a repeatable commercial revenue channel while expanding Hyperwear’s presence with gyms, coaches, trainers, performance centers, and strategic partners.
The right person is both strategic and hands-on. You should be comfortable opening doors, running demos, building sales materials, developing partnerships, attending events, closing accounts, and helping create the commercial sales playbook for a new product category.
About HyperwearHyperwear creates innovative training gear for strength, endurance, rucking, hybrid training, sports performance, and long-term health. Our products include weighted vests, rucking gear, workout sandbags, resistance products, and performance training equipment designed to help peopleGet Strong for Life®.
We are an entrepreneurial, Austin-based fitness brand entering a new growth phase with expanded product lines, commercial opportunities, and a new HQ that will include retail, gym, and studio space.
About the RoleAsDirector, Commercial Sales, you will lead the commercial launch of Hyperwear’s newHybrid Race™ training gearand related performance products.
You will identify target accounts, build relationships with gyms and performance facilities, develop outbound sales systems, support dealer and channel opportunities, and help Hyperwear become a go-to brand for hybrid racing, rucking, functional fitness, and strength-endurance training markets.
This role is ideal for someone who can build a sales process from the ground up rather than simply manage an existing playbook.
What You’ll Do Commercial Sales Leadership- Lead commercial sales strategy.
- Build and manage a pipeline of sports performance facilities, health clubs, gyms, training studios, coaches, fitness facilities, and commercial buyers.
- Build our existing commercial accounts.
- Develop outbound sales processes, account targeting, sales scripts, follow-up systems, and reporting.
- Create a repeatable commercial sales playbook that can scale beyond the first wave of accounts.
- Own revenue goals, pipeline activity, close rates, account growth, and sales performance reporting.
- Help launch proprietary Hyperwear Hybrid Race™ training gear into the growing hybrid athlete, functional fitness, rucking, strength-endurance, and sports performance markets.
- Identify the best early adopter accounts and partner facilities.
- Develop commercial bundles, launch offers, demos, and product positioning…
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