Business Development Representative

Business Development Representative

North America Acquisition

Reports To:

Outbound BDR Manager, North America

Location:

Austin, TX preferred;
Remote, USA considered

You’re a proactive, curious, and disciplined outbound prospector who knows how to break into target accounts, create meaningful conversations, and generate high-quality new logo pipeline.

In this role, you’ll support Accruent’s North America Acquisition team by identifying and engaging prospective customers across our priority Win Zones. You’ll partner closely with Account Executives, Marketing, and Sales Leadership to execute targeted outbound motions, qualify business needs, and create strong handoffs that convert into real pipeline.

This is a great role for someone with at least two years of BDR, SDR, inside sales, or prospecting experience who is ready to sharpen their enterprise sales skills in a structured, high-performance environment.

Focused outbound motion:
You’ll prospect into defined target accounts and industries where Accruent has a clear right to win, rather than working a generic or unfocused territory.

Enterprise exposure:
You’ll engage with business, operations, facilities, real estate, IT, finance, and executive stakeholders across complex organizations.

Strong internal partnership:
You’ll work alongside Account Executives, Marketing, Solutions Engineering, and Sales Leadership to create and convert pipeline.

Career development:
You’ll receive coaching, call review, account strategy support, and exposure to the skills required to grow into senior BDR, AE, or other commercial roles.

Win Zone flexibility:
Experience in any relevant Win Zone or target vertical is welcome. We value candidates who can learn industries, understand business problems, and tailor outreach to the right buyer context.

Create New Logo Pipeline Through Outbound Prospecting

• Build targeted account and contact lists aligned to Accruent’s ICP, territory priorities, and Win Zone strategy.
• Execute consistent multi-channel prospecting through phone, email, Linked In, events, and approved engagement tools.
• Research accounts and buyers to understand business context, potential pain points, and relevant messaging angles.
• Create personalized outreach that earns attention and opens the door to meaningful sales conversations.
• Maintain a steady operating rhythm of daily and weekly prospecting activity tied to meetings, SALs, and pipeline contribution.

• Conduct initial discovery to understand business needs, current processes, urgency, stakeholder involvement, and potential fit.
• Qualify opportunities based on account profile, buyer role, business pain, timing, and potential value.
• Schedule high-quality meetings for Account Executives with clear context, qualification notes, and recommended next steps.
• Partner with AEs before and after meetings to improve conversion, refine targeting, and increase pipeline quality.
• Support outbound plays tied to strategic accounts, active campaigns, events, and priority growth initiatives.

• Develop a working understanding of Accruent’s solutions, value propositions, buyer personas, and target industries.
• Learn how different stakeholders think about operational efficiency, asset performance, facilities management, lease administration, capital planning, compliance, and related business challenges.
• Use industry signals, company news, technology changes, and business triggers to make outreach more relevant.
• Share prospect feedback, objections, competitive insights, and market signals with the BDR Manager, AEs, and Marketing.

• Maintain accurate and timely records in Salesforce and sales engagement tools.
• Track calls, emails, meetings, qualification notes, account intelligence, and follow-up activity.
• Participate actively in standups, coaching sessions, call reviews, pipeline reviews, and outbound planning.
• Use performance data and manager feedback to improve messaging, targeting, conversion, and overall execution.
• Take ownership of daily activity, weekly outcomes, and continuous improvement.