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Field Sales CTO - Texas Region

Job in Austin, Travis County, Texas, 78716, USA
Listing for: Socket.dev
Full Time position
Listed on 2026-09-05
Job specializations:
  • Sales
    Business Development, Sales Manager, B2B Sales, Technical Sales
Salary/Wage Range or Industry Benchmark: 140000 - 230000 USD Yearly USD 140000.00 230000.00 YEAR
Job Description & How to Apply Below

Trafera is an industry leader in delivering innovative IT products and integrated solutions for K-12, higher education, and state and local governments. Headquartered in Arden Hills, MN, and supported by strategically positioned service centers in the Twin Cities, Louisiana, North Carolina, Oklahoma, and West Virginia, we are uniquely equipped to meet the diverse needs of our customers.

Supported by Rotunda Capital Partners and our strategic investments, we are expanding into new markets. Our recognition on The Channel Company’s CRN Solution Provider 500 List, where we rank among the top 100 providers, demonstrates our excellence as a strategic service provider and our ability to deliver high-impact IT solutions.

We are committed to creating a welcoming and inclusive workplace that respects and values diverse perspectives and talents. Our shared values of embracing growth
and continuous improvement, making connections
, being dependable
, maintaining integrity
by doing the right thing, and taking action
drive our culture and serve as a guide for how we treat one another and accomplish our work.

Your contributions as a Field Sales CTO (Public Sector) on the Sales team will play a vital role in maintaining our strong customer partnerships, enabling them to manage their technology, connectivity, and security needs so their organizations are equipped to solve today's challenges and shape tomorrow.

Position Summary:

The Field Sales CTO (Public Sector) is responsible for building and maintaining customer relationships, identifying new customers and markets to drive revenue growth and market share for defined territories in state and local governments, transportation, and public safety.

Competencies:
  • Nimble Learning
  • Collaboration
  • Customer Focus
  • Instills Trust
  • Action Oriented
  • Courage
  • Persuades
  • Decision Quality
  • Manages Conflict
  • Optimizes Work Processes
Essential Responsibilities:

The following essential functions represent the primary work performed; however, other responsibilities could be expected that are not detailed here but fall within the scope of this role.

  • Manage full sales lifecycle in collaboration with internal and external sales and operations teams
  • Generate sales and revenue growth through proactive outreach to new and existing customers, including cold calling, in person networking and customer visits, attending industry events, and leveraging existing relationships in the defined territory (Texas)
  • Manage input and data integrity for customer and market data using the Customer Relationship Management (CRM) system and other tracking tools to create reports and analysis to forecast and manage sales growth and customer relationships.
  • Create and maintain a strategic prospective customer pipeline using competitive analysis and other market intelligence data to generate revenue and market share growth
  • Manage Requests for Information (RFIs), Requests for Proposal (RFPs), and contract negotiations, to secure new business deals
  • Stay informed about vendor offerings, new technologies, and market trends to strategically position Trafera's value proposition
  • Develop a deep understanding of the competitive landscape (market/economic trends, competitors, industry trends, future projections) and differentiate Trafera products and service solutions
  • Research market pricing and prepare proposals that are competitive and satisfy margin requirements
  • Leverage Trafera’s relationships with top tier manufacturers and distribution partners such as Lenovo, TD Synnex, and Google to build best in class solutions for Trafera customers
  • Represent the organization in regional and national educational conferences, to advance sales activity, revenue and pipeline growth, and relationship building
  • Achieve revenue growth targets, margin levels, key performance indicators (KPIs), and annualized quota.
Minimum

Skills and Abilities:
  • Bachelor’s degree in business, IT or a relevant field, or the equivalent amount of training and hands‑on experience sufficient to perform the essential functions of the position
  • 10+ years of progressive experience leading teams and business functions such as CIO, CTO, IT Director CISO or IT Practitioner or sales roles
  • Demonstrated…
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