Director Web Development & Design

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Position Title:

Director Web Development & Design

Employee Type:
Regular

Office/Department:
Marketing & Communications

Work Environment:
Loyola University Maryland Main Campus

Position Duties

The Director of Web Development & Design leads the strategy, creative direction, design, architecture, development, and maintenance of Loyola's websites. This leadership role provides design direction, gathers and creates functional requirements, and oversees front- and back-end development. Reporting to the chief marketing officer, the director also participates in planning and strategy, evaluates effectiveness using data analytics, manages the web team, and works closely with members of the office of marketing and communications, the office of technology services, and other leaders across campus.

Essential Functions

• Lead design, customization, and optimization of Loyola's content management system, Modern Campus CMS (formerly Omni).
• Develop and maintain front-end templates and back-end integrations ‑(JS/HTML/CSS, APIs, XML, XSL, PHP, SQL/Graph
  
  QL).
• Implement accessibility (WCAG 2.1 Level AA), performance, SEO, analytics, and personalization best practices using Modern Campus tools and integrations (e.g., Google Analytics, Slate, Campus Groups, etc.).

• Define web strategies that support Loyola’s strategic plan goals and oversee implementation of these strategies in partnership with campus leaders and vendors, including audience segmentation, analytics tracking, A/B testing, and UX optimization.
• Gather requirements to create web designs and use logic and reasoning to identify strengths and weaknesses of solutions or approaches to problems.
• Establish web governance policies, workflows, accessibility standards, and quality assurance processes.

• Establish project priorities and timelines, including staffing and roadmaps, and work with project manager to ensure projects are completed on time.
• Supervise team members, including workload, performance, and career development.
• Provide design/art direction to ensure brand consistency, accessibility, and user-centered design.
• Collaborate with Loyola departments and offices on digital campaigns, responsive/mobile design, app/mobile web features, and landing pages.

• Coordinate Modern Campus CMS upgrades, releases, third-party integrations, custom modules, and vendor deliverables.
• Oversee implementation of CMS modules (e.g., calendar, catalogs, personalization, SEO tools) and integrations.

• Develop innovative solutions that help to elevate the Loyola University Maryland brand, support enrollment and advancement goals, and further the mission of the university.
• Manage emerging technologies to enhance user experience and engagement.
• Ensure ongoing compliance with security, browser compatibility, accessibility, and performance across platforms.

Education Required
Bachelor's degree

Education Preferred
Master's degree

Work Experience
More than 8 years

Describe Required Experience
Minimum of 8 years of experience in web design and development, ideally within higher education. Must have at least 3 years of supervisory experience. Proven track record in CMS-driven architecture/design, team leadership, and web strategy.

• Technical Proficiency
  • Experience with Modern Campus or similar platform
  • Understanding of HTML5, CSS3/Sass, JavaScript, REST APIs.
  • Familiar with personalization engines, analytics (Google Analytics), A/B testing, SEO, performance optimization, and security best practices.
• Leadership and Strategic Thinking
  • Strong data-driven decision-making in web strategy, user experience, user behavior analytics, and digital marketing.
  • Excellent communication/cross-functional collaboration with non-technical and executive stakeholders.
  • Experience providing creative direction for web design, including incorporation of brand standards and best practices in emerging design trends.
  • Experience managing teams and third-party vendor partnerships.
  • Strong conceptual thinking and creative problem-solving skills.

Physical/Environmental Demands
Office environment/no specific or unusual physical or environmental demands.

Successful candidates for any staff, faculty, or administrative position at Loyola University Maryland will be subject to a pre-employment background check.

Note:

Experience and/or education may be substituted for requirements.

Diversity Statement

Loyola University Maryland strongly values the benefits that diversity brings to the workplace. In accord with its Ignatian values, the University is committed to creating and promoting a community that recognizes the inherent value and dignity of each person. Loyola University Maryland does not discriminate on the basis of race, sex, color, national or ethnic origin, age, religion, disability, marital status, sexual…