Marketing Analyst

Hybrid, 2 days a week. Summary

A marketing firm with over 40 years of success, specializing in radio, print, broadcast, digital and branding. Serving a variety of industries, including retail, media, non-profit, technology, entertainment, hospitality, and hospitality.

Health benefits, Unlimited PTO, Professional Development (conferences, lunch/learns), 401k, Flex Time, Summer Fridays, Volunteer and Philanthropic contributions

Ability to interpret, compile, summarize and communicate learnings from primary and secondary data, striving to improve the ROI on a client’s budget continuously

• Demonstrated ability to create reports that assess campaign delivery against KPIs and identify opportunities to improve campaign performance
• Knowledge of advanced interactive targeting technologies
• Expertise in proper analytics setup and tracking implementation, ensuring the flow of data through various states is streamlined and tracked
• Thorough knowledge of tracking and visualization tools including Google Analytics, Google Tag Manager, Google Data Studio, and Facebook
• Prior experience with third party ad-serving and campaign trafficking
• Data visualization tool experience such as Google Data Studio or Tableau a plus
• Ability to manage multiple tasks with attention to details, deadlines, budgets and timelines
• Exceptional analytical and Excel skills combined with strong written and communication skills

$70,000 per year