Lifecycle Marketing Program Lead Data-Driven Cross-Channel
Job in
Baltimore, Anne Arundel County, Maryland, 21276, USA
Listed on 2026-08-10
Listing for:
OneMain Financial
Full Time
position Listed on 2026-08-10
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy, Marketing Communications
Job Description & How to Apply Below
One Main Financial in Baltimore is seeking a Program Lead for Customer Communications to drive data‑driven lifecycle messaging and cross‑channel testing across email, SMS, direct mail, and digital channels. You will partner with Analytics, Operations, Product, Technology, and Compliance to align marketing initiatives with enterprise goals.
The role requires 5+ years in strategic marketing, a Bachelor’s degree, and strong analytical and presentation skills.
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