Director, Content Marketing

• Architect Tenable’s content strategy and ensure thought leadership and marketing assets are strategic and differentiated
• Position Tenable as a leader in exposure management, build CISO trust, and empower practitioners
• Lead the content marketing team with strategic planning, hands‑on writing, and editorial leadership
• Drive the global Exposure Management Leadership Council and support CISO relationships and peer‑to‑peer engagement
• Translate technical and process insights into original reports and content
• Partner with Tenable Research on research calendars and thought leadership initiatives
• Implement GEO-first optimization across external marketing content for AI-powered answer engines and traditional search
• Implement and manage AI-enabled content workflows
• Own the editorial voice, calendar, blog strategy, and writing style guide
• Create research reports, SEO/GEO-optimized web pages, video scripts, and derivative content mapped to the buyer journey
• Advise and collaborate with Corporate Communications, Product Marketing, Product Management, Research, Web, Creative, and Revenue Marketing
• Monitor, report, and analyze content KPIs, organic visibility, engagement, and pipeline contribution
• Refine content strategies and demonstrate business impact

• 8-10+ years in content marketing, corporate marketing, or journalism
• At least 5+ years of leadership experience at an enterprise-scale organization
• Experience managing a team
• Ability to write high-quality technical content across varied platforms
• Fluency in the emerging AI search landscape, including LLMs and answer-engine content optimization
• Ability to balance visionary leadership with hands‑on writing and editing
• Proven experience operating in a highly matrixed environment
• Ability to secure senior-leadership buy-in and drive cross-functional collaboration
• Experience protecting editorial brand voice and standards
• Sharp eye for quality and ability to coach writers
• AP Style preferred
• Bachelor’s degree in marketing, communications, journalism, English, or a related field

Demonstrates expertise in content marketing strategy, editorial leadership, and AI-enabled content workflows. Proven ability to translate technical insights into engaging content while driving cross-functional collaboration and maintaining brand voice.

• Content Marketing Strategy
• Editorial Leadership
• AI-Enabled Content Workflows
• Team Management
• Technical Content Writing

• Content Strategy
• SEO Optimization
• Technical Writing
• Content Analysis
• Research Report Creation
• GEO-First Optimization
• Content KPI Monitoring
• AP Style Proficiency
• Content Workflow Management
• CISO Engagement

• Visionary Leadership
• Cross-Functional Collaboration
• Coaching Writers
• Quality Assurance
• Stakeholder Engagement

• Exposure Management
• Corporate Marketing
• Content Marketing
• Journalism
• Matrixed Environment

• AI-Powered Answer Engines
• Content Management Systems
• Marketing Automation Tools
• Analytics Platforms
• Research Calendars