Canvassing Manager

Company Description

Ainger Group is a trusted, family-run roofing and exterior company with over 35 years of experience, founded on the principles of quality craftsmanship and a strong focus on customer satisfaction. Serving the Barrie, Collingwood, Muskoka, and surrounding areas, we take pride in using the best crews and materials at fair prices. Our expertise spans multiple services, including roofing, exterior improvements, snow removal, repairs, landscape management, and cleaning services.

The Canvassing Manager plays a mission‑critical role in overseeing and optimizing the door‑to‑door canvassing team. This role is responsible for driving lead generation efforts in assigned territories by recruiting, developing, and managing a high‑performing team of canvassers. The ideal candidate is an unabashed energetic leader with a strong background in direct sales, who thrives on coaching others, leading by example, and fostering a results‑driven culture.

• Recruit, hire, and onboard qualified canvassers to meet growth targets.
• Manage daily operations of the canvassing team in the field and during check‑ins.
• Create daily assignments and ensure full team deployment in designated neighborhoods.
• Provide real‑time coaching and performance feedback during field visits.
• Foster a positive and motivating team environment that prioritizes integrity, effort, and results.

• Monitor key performance indicators (KPIs), including:
• Leads generated per canvasser per day
• Estimate appointments set
• Close rate contribution
• Conduct daily and weekly performance reviews with team members.
• Set clear expectations and enforce accountability to maintain productivity and quality standards.

• Deliver structured training programs for new hires and ongoing skill‑building for current reps.
• Educate team members on effective communication, objection handling, and lead qualification techniques.
• Regularly review scripts, sales materials, and homeowner engagement strategies for continuous improvement.

• Personally engage in door‑to‑door canvassing to lead by example and generate leads.
• Collaborate with the sales team to align canvassing efforts with project locations and marketing initiatives.
• Ensure canvassed leads are high quality and entered correctly into CRM or lead management systems.

• Work closely with company leadership to develop, test, and optimize canvassing strategies.
• Report team performance metrics weekly, including lead volume, appointment rates, and top performers.
• Identify neighborhood opportunities, competitor activity, and recommend new territory targets.

The successful candidate will demonstrate the following qualities:

• Proven Experience in door‑to‑door sales, with a minimum of 1–2 years in a supervisory or team lead role.
• High Energy and Drive, with a shameless passion for coaching and helping others succeed.
• Positive Leadership Style that inspires motivation, resilience, and integrity.
• Exceptional Communication Skills, both verbal and written.
• Accountability‑Oriented, with a sharp focus on achieving measurable results.
• Persuasive & Confident, with the ability to influence team members and homeowners alike.
• Growth Mindset, eager to improve personally and professionally.

• High school diploma or equivalent (Associate or Bachelor’s degree a plus)
• Prior experience in door‑to‑door sales or field marketing is required
• Previous leadership experience managing canvassers or outbound sales reps is preferred
• Must possess a valid driver's license and reliable transportation
• Comfortable working outdoors in various weather conditions

• Base Salary + Performance Bonuses
• Uncapped commission structure (team‑based and individual contributions)
• Healthcare Coverage:
  Medical, Dental, Vision
• Paid training and on‑the‑job development
• Opportunities for advancement into higher leadership or sales roles