Digital Operations Specialist; DOS

Position: Digital Operations Specialist (DOS)

Job Description

The Digital Operations Specialist (DOS ) is a critical element in the success of the TV Station’s digital business. Essentially serving as a ‘project manager’, this person works with internal departments, various vendor partners, and an array of marketing tools to fulfill client or TV Station deliverables on time and on budget. Ultimately, this person is responsible for making sure the deliverables meet and/or exceed client expectations after the sale.

The Digital Operations Specialist must be a well organized, detail-oriented, skilled, enthusiastic, positive and resourceful individual with a keen aptitude for creative problem solving.

Here are the digital marketing products and services that are fulfilled by internal and external teams:

• Website Services:
  Word Press & Shopify Website Design, Hosting, Domain, Security, Updates
• Content Services: SEO, Social Media Management, Email/Text, Video Production, Graphic Design, etc.
• Advertising Services: SEM/PPC, Targeted Display, OTT/CTV, You Tube, Social Media Advertising
• Software Services:
  Contesting, Business Listings, Reputation
• News Website:
  Display Ads, Video Pre/Post Roll, Deals, Content Sponsor ships, Native Advertising
• OTT/CTV App on Roku/Amazon/Apple:
  Streaming TV ads, Native Advertising
• Daily Email Newsletter:
  Display Ads, Content Sponsor ships, Native Advertising
• Identify digital opportunities for sales team using various research tools
• Design sales collateral, templates or presentations in Canva as needed

After a Sale:

• Assist in gathering all required account access and content/brand assets from the client.
• Put in insertion orders to kick off project tasks, billing, fulfillment, etc

Onboarding:

• Take an active role in ‘onboarding’ conversations with client, fulfillment team and/or internal departments

Account Management:

• Hold internal department and/or vendor partner fulfillment team accountable for meeting client expectations
• Provide excellent point-of-contact customer service and digital project/campaign updates to the client
• Serve as the liaison between the client and fulfillment teams, providing clear and organized communication

Reporting:

• Produce a client campaign report presentation monthly. Lead client reporting calls as needed.
• Produce station website and mobile application analytics and revenue reports weekly for leadership meeting
• Update the ‘Work In Progress’ (WIP) google sheet weekly and ensure everything is running as ordered

Recon:

• Verify accuracy of invoices

& any other duties as assigned by Digital Sales Manager, General Sales Manager &/or General Manager.

If this describes you and you are looking for a position that will allow you to leverage your talent, make an impact on business and your own career, the role of Digital Operations Specialist is the opportunity you have been waiting for!