Marketing Leader, Demand & ROI

This is a leadership seat for someone who wants ownership, speed, authority, and a scoreboard.

You’ll build and run a marketing machine that produces qualified demand, strengthens brand dominance, and runs on repeatable systems—not vibes, not committees.

You’ll win through others—aligning Intake, Digital Media, Paid Marketing, Community Outreach, and Client Success around clear priorities, fast follow-through, and shared KPIs.

• Qualified demand (calls/leads/appointments that convert)
• Efficiency + ROI discipline (spend moves with performance)
• Brand strength in our market (attention + trust)
• A repeatable system (cadence, campaigns, reporting, improvement loops)

• Set strategy, then drive execution (plans, deadlines, deliverables, owners)
• Run a weekly KPI cadence with actions tied to numbers
• Cut what’s not working and reallocate fast
• Build standards, checklists, and playbooks that enforce performance and consistency
• Lead a small team with tight follow-through and high expectations

• Take ownership naturally and hate drift
• Prefer autonomy and accountability over consensus
• Think in systems, pipelines, scoreboards, and iteration
• Move fast, communicate directly, and bring solutions
• Want a role where change is normal and performance is rewarded

• Need constant assurance to move
• Avoid metrics or accountability
• Prefer slow pace, hand holding, or “marketing as creativity only”

• Base Salary: $70,000–$90,000 (experience-based)
• Performance-based upside tied to marketing results
• Seat on the EOS Leadership Team

This is a key hire to unlock the firm’s next level of growth. With the right person, it enables the Founder to step fully into the Visionary seat while the business runs faster, stronger, and more predictably.