WW Marketing Communications Manager

Overview

Position Summary:

This position sits within Worldwide Communications(Marketing Communications) and reports to the Senior Manager ofWorldwide

Communications. The role focuses on advancing global product brand marketing through strong creative leadership, clear messaging, andhigh-impactcampaignplanning. Itis responsible for developing campaign concepts, messaging frameworks, and marketing assets that support product brands across their lifecycle, from launch through sustained promotion.

The role partners closely with product teams and regionalmarketing teamsto deliver cohesive,ready-to-usecampaignelementsthat enable consistent execution across markets while allowing for local activation. In addition to campaign development, the position contributes to global standards, processes, and planning that support efficient,high-quality delivery of promotional assets and programs.

Success in this role requires independent initiative, strong business acumen, outstanding organizational skills,demonstrated experience in brand marketingandadvertising, andthe ability to influencewithout authority.

Position is based in Bedford, MA on a hybrid basis (3 days minimum onsite)

Key Accountabilities:

• Managedownstream product marketing for Hemostasis
• Project management for end-to-endpromotionalmaterial development, partnering closely with external agencies andMLR approvals
• Manage internal communications and PR
• Edit and proofread manuscripts and layouts
• Assess and provide input on graphic layouts, based upon sound design principles
• Developmarketingstrategies, product positioning and messaging
• Plan and execute globalproductadvertisingprogram
• Manageglobaltradeshowplanning and related activities
• Partnering internally, update product information onwebsite, regularly and as needed
• Maintain/manage budgets

Internal Networking/Key Relationships:

• TBD based on departmental needs

Skills & Capabilities:

• Strong business judgment with the ability to translate strategy into decisive action
• Demonstrated leadership and project ownership infast-moving,high-visibilityenvironments
• Highly self-directed, proactive, and comfortable driving work independently
• Excellent written and verbal communication, with the ability to influence across levels
• Strong command of brand marketing and advertising fundamentals, including reviewof copy and creative
• Solid understanding of design principles and the ability to elevate creative output through feedback
• Exceptional organizational and project management skills across multiple priorities and stakeholders
• People management experience preferred, or demonstrated potential to lead and develop others
• Proven ability to collaborate effectively with diverse,cross-functional teams
• Experience with MLR approval platforms

Minimum Knowledge & Experience Required for the Position:

• Bachelor's or Master's degree in Marketing, Business, or a related discipline; MBA preferred
• Minimum of 5 years of experience in Brand Marketing or Marketing Communications, eitherindustry-sideoragency-based
• Experience in the healthcare industry preferred, particularly within medical diagnostics, pharmaceutical,orsimilarregulated environments

International Mobility

Required:

No

Travel requirements:

• Approximately 20% of time

The annual base salary rangefor this role is currently $100,000 to $130,000 + 10% annual bonus target.

Individual employee compensation will ultimately depend on factors including education, relevant experience, skillset, knowledge, and particular business needs.

This role is eligible for medical, dental, and vision insurance, 401k plan retirement benefits with an employer match, as well as paid vacation and sick leave.

Our sales roles are eligible for participation in a commission plan and our management,and select professional roles,are eligible for a performance-based bonus.

Werfen is an Equal Opportunity employer and is committed to a diverse workplace. Werfen strictly prohibits unlawful discrimination, harassment or retaliation based upon an individual's race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other protected characteristic as defined by applicable state or federal law. If you have a disability and need an accommodation in relation to the online application process, please contact N for assistance.

We operate directly in over 30 countries, and in more than 100 territories through distributors. Annual revenue is approximately $2 billion and more than 7,000 employees around the world comprise our Werfen team.