Go-To-Market Lead
Listed on 2026-06-24
-
Business
CRM Systems & Management
Location: Town of Belgium
We’re looking for a dynamic, hands‑on
GTM Lead – Clinical Development SaaS
who will serve as the commercial architect of One2
Treat. Reporting to the CEO, this is a commission-based role.
Your mission: shape our GTM strategy, elevate our positioning, sharpen our messaging, and accelerate the adoption of our platform within pharma R&D organizations. You’ll combine strategy and execution to turn market needs into growth and make One2
Treat value impossible to ignore.
Who are we?
One2
Treat is a fast‑growing tech start‑up based in Louvain‑la‑Neuve, Belgium. We develop innovative solutions for biopharmaceutical companies to integrate multidimensional patient needs into clinical development steps and support holistic treatment decisions.
To achieve this, One2
Treat is building
an integrated SaaS platform
, based on advanced statistical and AI models, designed to bring
patient‑centricity to the heart of Pharma R&D.
One2
Treat Voice ® captures patient preferences and helps identify and prioritize the outcomes that matter most to patients and clinicians. This enables sponsors to pre‑specify a multidimensional endpoint aligned with real‑world priorities.
One2
Treat Insights ® enables pharma R&D teams to analyze and interpret clinical trial data, informing strategic decision‑making based on the totality of evidence (e.g., dose optimization, go/no‑go decisions).
By combining these tools, One2
Treat supports smarter clinical trial design and more informed benefit‑and‑risk assessments, ultimately aligning clinical development objectives with what truly matters to patients and clinicians.
- Own and execute the GTM strategy, ensuring tight alignment with One2
Treat’s business objectives and product roadmap. - Position the platform with a compelling, simple value proposition tailored to target segments (e.g., NTB focused endpoints, Project Optimus).
- Oversee market intelligence to surface trends, customer needs, potential competitors, and differentiation opportunities (e.g., collaboration tools for site/patient engagement teams within pharma sponsors).
- Sales enablement and pipeline development
- Build and maintain a practical sales playbook, including pricing models, objection handling, and case studies.
- Define ICPs (Ideal Customer Profile) and prioritize accounts for focused outreach.
- Oversee creation of targeted campaigns, sales collateral, pitch decks, and thought‑leadership content to drive positioning and adoption.
- Be accountable for new sales targets and pipeline creation/influence.
- Cross‑functional leadership
- Act as the connective tissue between GTM, Product, and Services to ensure GTM motions are aligned, scalable, and repeatable.
- Lead campaign execution
, managing timelines, owners and deliverables across teams. - Manage prospect and early customer expectations
, setting clear next steps and success criteria. - Engage in early project implementations to learn, capture feedback, and refine the overall offering.
- Channel structured feedback to product management to inform roadmap, messaging, and sales enablement.
- Expected behaviors:
- Strong do‑it attitude
: proactive, resourceful, and biased toward action. - Deep customer curiosity
: actively seek to understand customer needs and listen carefully to feedback (we’re still in evangelization process). - High‑trust collaboration
: work closely with GTM, Product, and Services to move fast and stay aligned. - Alignment with One2
Treat’s vision
: anchor decisions and messaging in our purpose and long‑term impact. - Results‑driven mindset
: comfortable leading conversations, convincing stakeholders, and driving adoption.
- Strong do‑it attitude
- What we’re looking for:
- Experience in
tech startups and
GTM roles within innovative
SaaS commercialization
. - Exposure to
pharma R&D / clinical development stakeholders. - End‑to‑end ownership with measurable impact on
pipeline/revenue
. - Ability to translate clinical/statistical concepts into clear,
compelling value propositions
. - Cross‑functional leadership across GTM, Product, and Services.
- Proven ability to ramp fast in a new environment.
- Experience in
- Nice to have:
- Familiarity with
patient‑centric initiatives and/or Life Sciences
regulators (e.g. FDA, EMA). - Background in
product‑led growth
, customer onboarding, or sales enablement…
- Familiarity with
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