Copywriter

Please note that fluency in French is required, as it is our main business language. English is considered our secondary working language.

• ASAP - urgent hire
• Freelance, full-time
• Seniority: Mid-to-senior level
• 100% Remote (Europe)

Dot World is a fast-growing Venture Builder and SaaS Studio that designs, launches and scales several SaaS products in parallel. One of our products is a gamified micro-learning and AI literacy platform, and all of its content - courses, modules, acquisition funnels, website, emails - is AI-generated at scale.

That is exactly where the challenge sits: the volume of content we ship keeps growing, and editorial quality has to keep up. We are looking for a FR/EN Copywriter to become the guardian of the product's editorial quality. You proofread, correct and rewrite everything that goes out: nothing ships without your eyes on it.

The role goes well beyond proofreading. Our acquisition funnels are real conversations with the user: writing them takes a genuine understanding of user psychology and phrasing that sounds natural, never machine-made. You also work upstream, tuning the instructions and prompts of our content-generation AI to raise quality at the source.

Over time, you define the brand's tone of voice and become the soul of the product. This is a founding role, with direct, measurable impact on product clarity, conversion and the business.

You will work directly with Charles, the product's founder and your direct manager, who currently carries product, tech, data and copy on his own. Your arrival takes an entire slice of that off his plate.

The team is being built: you would join alongside other freelancers (design, dev, growth, learning design). Lean structure, fast decisions, strong autonomy expected - you are in direct contact with the decision-maker, with no layers in between.

• Proofread, correct and rewrite AI-generated content (courses and micro-learning modules) in French and English
• Sign off editorially on everything that ships: you are the last filter before it goes live
• Tune the instructions and prompts of our generation AI to improve quality at the source

• Write and optimise conversational acquisition funnels: user psychology, natural phrasing, conversational flow
• Review website and email copy through a marketing and conversion lens
• Iterate based on results: what converts, where people drop off

• Define and document the product's tone of voice: an FR/EN style guide aligned with our users
• Bring that voice to life across every touchpoint: product, website, emails, acquisition

• Work with engineers to design and refine the content generation and review pipelines
• Partner with design and engineering to build the tools that make your own work easier

• Rewriting the website copy
• Writing the acquisition funnel copy
• Reviewing existing courses
• Tuning the generation AI
• A documented FR/EN tone of voice guide

• Seniority: mid-to-senior level
• 3-5 years minimum in conversion copywriting and/or UX writing
• Experience in a SaaS startup or on a B2C digital product
• Experience editing AI-generated content
• Comfortable with acquisition funnels and email marketing
• Experience in edtech

• UX writing
• Bilingual FR/EN writing at native level in both languages
• Prompting and working with LLMs
• Working knowledge of SEO
• Strong autonomy: the structure is lean, everything is still to be built
• User empathy: you write for the person reading, not for yourself
• Product sense
• Uncompromising editorial rigour
• Willingness to challenge existing choices and propose better ones

• French: native or C2

• A founding role: you define the voice of a product from day one and become its soul
• Direct, measurable impact on conversion and on the business
• Very broad scope: product, acquisition, brand, emails
• A seat at the AI x copywriting frontier: editing generated content, prompting, review pipelines
• Direct access to the founder, fast decisions, zero politics
• Flexibility: 100% remote across Europe

• Early-stage environment: few processes, everything is to be built - including your own ways of working
• A large content backlog from day one: you need to prioritise and move fast
• One very busy point of contact: your autonomy is what makes this role work
• Genuine written bilingualism required: professional English will not be enough here

• Discovery…