Senior Communication Officer

We are looking for a (Senior) Communication Officer to take the lead in shaping, executing and amplifying our communication across all channels. In this role, you will be at the heart of our brands, driving both external and internal communication while translating strategy into impactful content and campaigns. You will work closely with sales and HR, and play a key role in strengthening our visibility, supporting commercial growth and ensuring consistent, high-quality communication across all touchpoints.

This is a hands‑on role with a strong mix of strategy, coordination and execution.

As (Senior) Communication Officer, you are responsible for planning, creating and managing our communication activities across social, digital, email, media and internal channels. You lead the content and media planning, manage brand and sales campaigns and act as the main point of contact for press and media relations. You combine strong copywriting skills with a strategic mindset and are comfortable taking ownership of projects end‑to‑end, from concept and planning to execution and evaluation.

You will also support internal communication initiatives and collaborate with HR to ensure clear, engaging communication for employees. You have a strong affinity with digital marketing and are comfortable working with email marketing and automation platforms, managing social media channels and continuously exploring emerging trends and online tools to support the growth of our marketing efforts. You understand how content performs across digital channels and know how to optimize messaging for reach, engagement and impact.

Depending on your experience, you will either operate independently or take a leading role in coordinating external partners and internal stakeholders.

• Lead our content strategy, content calendar and media plan
• Write and edit high-quality copy for campaigns, website, social media, email, and presentations
• Oversee and execute email marketing, including newsletters and automated flows
• Own and manage our social media strategy and channels
• Lead brand and sales campaigns, from concept to launch and reporting
• Write and distribute press releases and maintain relationships with press and media contacts
• Ensure content on all platforms is up-to-date, relevant and aligned with brand and business goals
• Monitor performance and provide insights to improve reach, engagement, and conversion
• Support HR and internal communication, including employer branding and employee updates

• At least 5 years of experience in a similar position
• A bachelor's degree in marketing or journalism or equivalent experience
• You are fluent in Dutch and English, French is a strong plus
• Strong organizational skills with a keen eye for detail and accuracy
• Hands‑on mentality: you work independently, proactively and step in where needed
• Enthusiastic team player, comfortable contributing in a small and dynamic marketing team

• An attractive package of extra‑legal benefits, including hospitalization insurance, eco vouchers, a year‑end bonus, the possibility of bicycle leasing, and meal vouchers after one year of service
• A dynamic and supportive working environment
• Opportunities for growth and career development within the AED group
• A pleasant and collegial team atmosphere