Product Marketing Manager, Special Operations

About Rivet

Rivet is an American company building integrated task systems — fusing hardened hardware with software, sensors, AI, and networking — for industrial work forces and defense personnel. We create capabilities that multiply the effectiveness of every individual and withstand the world’s toughest environments.

Rivet is an American company building integrated task systems — fusing hardened hardware with software, sensors, AI, and networking — for industrial work forces and defense personnel. We create capabilities that multiply the effectiveness of every individual and withstand the world’s toughest environments. We serve the people who build, operate, maintain, and defend our way of life. From technicians and engineers to first responders and service members, they embody the hard work, ingenuity, and meritocratic values that drive Western prosperity.

Yet too often they are forced to rely on outdated tools that fail under modern pressures. Rivet exists to reset that priority. At Rivet, you’ll join a mission-driven team that fuses disciplines to deliver decisive outcomes where they matter most. Whether shaping our technology, strengthening our partnerships, or building our culture, every role here contributes to equipping the front lines with the modern systems they deserve.

Due to the nature of our business and compliance with federal regulations, all candidates must be a  U.S. Person . Upon hire, you will be required to provide documentation verifying your status as a U.S. Citizen, a lawful permanent resident, or a protected individual under 8 U.S.C. 1324b(a)(3).

The Product Marketing Manager (PMM), Special Operations drives the articulation, positioning, and adoption of Rivet’s solutions for U.S. and allied Special Operations Forces (SOF). This role sits at the intersection of product, commercial, and customer success—translating Rivet’s technical capabilities into clear, compelling narratives that unlock new business and expand existing programs. The PMM is responsible for shaping how Rivet shows up to customers and partners.

This includes developing solution positioning, building go-to-market (GTM) strategies, and executing campaigns that drive awareness, engagement, and adoption. The role requires strong intuition for customer needs, the ability to distill technical systems into tangible value, and a bias toward action in ambiguous, fast-moving environments. As a cross-functional partner, the PMM collaborates closely with engineering, implementation, and commercial teams to ensure consistency between what we build, what we say, and what customers experience.

This role also plays a key part in enabling internal teams, ensuring everyone at Rivet can clearly communicate our solutions and their impact. At Rivet, the PMM is uniquely positioned to shape how frontier technology is understood, adopted, and scaled across some of the most demanding industries in the world.

• Develop and refine solution positioning, messaging, and narratives to align Rivet’s core offerings to U.S. and partner SOF communities
• Design and execute growth- and adoption-focused campaigns with government customers, ranging from DV days to technical integrations for live exercises
• Build and operationalize GTM playbooks in partnership with industry and technology partners
• Create business cases and launch strategies for new product extensions, capabilities, and market expansions
• Own or contribute to key solution and brand communication channels, including website, social, events, and field-facing materials
• Partner with Deployment Strategists and commercial teams to ensure consistency between marketed solutions and delivered outcomes
• Support business…