Director, Portfolio Marketing

T-Mobile is in pursuit of exceptional talent to join our executive team. We're committed to excellence and innovation, and we are on the lookout for a leader who can steer our company towards new heights of success. In this pivotal role, you will be responsible for driving strategic initiatives and leading a talented team of professionals. The ideal candidate will possess a proven track record of success, demonstrating a keen ability to navigate complex challenges and capitalize on emerging opportunities.

As a key member of our executive team, you will play a crucial role in shaping and executing our organizational strategy and contributing to our continued growth and market leadership. Join us in our commitment to driving innovation, inspiring collaboration, fostering a positive company culture, and achieving unparalleled success.

The Director, Portfolio Marketing is responsible for architecting and delivering the proposition of what it means to be a member with T-Mobile. This includes designing the portfolio of Member Benefits, innovating how we deliver them, and driving their growth and adoption. Operating at the intersection of strategy and execution, you will run this portfolio as a business to ensure every member gets the best value and best experience in their relationship with us and drive separation from our competitors.

Job Responsibilities
:

Strategy & Vision

• Define and evolve the end-to-end member value strategy, ensuring T-Mobile's portfolio delivers on "It's Better Over Here" by expanding what best value means in customers' everyday lives while driving competitive separation
• Innovate on how we deliver benefits to our members
• Drive best practices in loyalty economics to ensure every investment in benefits drives outsize member and business value
• Establish enterprise governance, prioritization, and investment guardrails to drive clarity and disciplined decision-making across a complex, multi-vertical ecosystem
• Translate customer insights, competitive dynamics, and emerging partner ecosystems into forward-looking strategies that unlock new sources of engagement and growth

Grow the Business

• Grow adoption of benefits while managing the economics
• Establish and operate a robust measurement framework to ensure every benefit is connected to a consumer and business growth outcome, enabling governance of the portfolio
• Establish business management systems to read and react to benefit performance
• Drive high-quality customer engagement at scale, growing an active, repeat user base through compelling, high-frequency value propositions
• Partner with Business Development and Product to bring new partner-powered experiences to market, accelerating growth through a scaled and differentiated ecosystem

Executive Enterprise Leadership

• Operate as a highly effective enterprise leader and connector, aligning Product, Marketing, Partnerships, and Finance around a unified portfolio vision and roadmap
• Lead, develop, and inspire a team, fostering a culture of ownership, accountability, and GM-level thinking across vertical leaders
• Influence senior stakeholders through clear, structured communication and strong executive presence, driving alignment on complex, high-impact decisions
• Champion a servant leadership mindset, removing friction, enabling teams to execute, and building trust across a highly matrixed organization

Brand & Experience

• Bring T-Mobile's brand promise of "It's Better Over Here" to life by translating best value into tangible, everyday experiences customers can easily understand and access
• Ensure the portfolio delivers a seamless, intuitive, and compelling end-to-end experience, with value surfaced clearly across all customer touchpoints
• Define and uphold experience standards and design principles that drive consistency, quality, and differentiation across all verticals and partnerships
• Continuously optimize how value is packaged, communicated, and delivered to maximize customer preference, engagement, and loyalty

Team Leadership

• Coach and develop direct reports
• Drive positive team culture

Education and Work Experience
:

• Bachelor's Degree in Marketing, Business Management or equivalent
• 10+ years' progressive experience in Loyalty, including program design, product marketing, lifecycle, brand marketing, product management, or partnerships
• Experience in loyalty economics, including portfolio optimization and integration with core business performance
• Experience establishing and growing new loyalty business models
• Budget responsibility

Knowledge,

Skills and Abilities

:

• Sees ahead to future possibilities and translates them to breakthrough strategy
• Builds internal partnerships to meet shared objectives. Represents our interests while being open to those of other teams. Gains trust.
• Paints and communicates a compelling vision that motivates others to action; creates organization-wide energy and optimism for the future
• Consistently achieves results, even under tough circumstances.
• Creates new and better ways to drive magic for our Members, encourages…