Experiential Marketing Manager

Overview

Join the team shaping the future of healthcare! Medbridge is a dynamic company at the intersection of medical technology, e-learning, and patient engagement. Medbridge is looking for a highly motivated and organized Experiential Marketing Manager with a proven track record of success in managing the strategy, coordination, and logistics of conferences, in person events, and memberships.

We hire in the following states: AZ, CO, CA, FL, , GA, IL, NH, KS, MA, MI, MN, NC, NY, OH, OR, PA, SC, TN, TX, UT, VA, WA, WI.

The Experiential Marketing Manager will be responsible for a wide range of projects from client/partner specific events, industry trade shows and more. You will be the "go-to" person for all events and customer engagements that support Medbridge in our growth.

• We are mission driven. We are not just in it for the money. We believe in building solutions that improve the lives of both clinical professionals and the patients they care for.
• We create award-winning products. We ve won 10+ awards for our education and patient engagement.
• You ll make an impact here. Our work reaches over 350,000 clinicians, and Marketing helps lead the way in building relationships, educating our customers and potential customers. You ll have the opportunity to bring new ideas to the table, and try new ways to better engage our wonderful customer base.
• Our customers love Medbridge! We have industry leading engagement and NPS scores from customers.

• Work with senior leadership to determine KPIs, including lead generation and revenue targets for the year; reporting on percent to target, quarterly and annually.
• Establish yourself as a dynamic event marketer collaborating cross-functionally ensuring best-in class event experiences, participating in brainstorms and offering input on the strategic and creative direction of experiential programs.
• Own and execute the yearly conference calendar and initiatives needed to meet channel goals through cross-department collaboration and previous year insights.
• Produce detailed proposals for events, including timelines, venues, suppliers, staffing, and budget.
• Oversee all event operations and initiatives, including presentations, socials, contests, sponsor ships/advertisements, and booth logistics.
• Manage all pre-event and post-event training and evaluations to drive strong ROI and identify process improvements for future events.
• Develop strong relationships with association contacts to negotiate discounts for event sponsor ships and identify new industry events for future consideration.

• 5+ years of event or experiential or field marketing experience
• Excellent project management skills and a proven track record of prioritizing high impact activities and keeping complicated projects moving forward, working with cross-functional teams
• Strong attention to detail and an eye for quality are essential
• A positive attitude and a bias for action
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Ability to travel

• Bachelor s degree preferably in Marketing, Communications, or Business
• Experience working across multiple buyer segments: B2C and B2B
• Exposure to marketing automation and campaign management using Pardot

Excellence: A job worth doing is a job worth doing RIGHT.

• We believe that excellence is never an accident. It s the result of high intention, sincere effort, and intelligent execution.
• We are change-makers who push the boundaries of what is possible, continually reimagining patient care.
• We realize that our work impacts people s health and demands that we hold ourselves to the highest possible standards.
• We know a good thing when we see it; when exceptional talent comes our way, we hire them and help them grow.
• We understand the value of time, and we give our best effort everyday because we have a day in which to give it.

Our goals are big. Our dedication is bigger.

• We embrace ambitious and challenging projects with confidence in our ability to achieve them together.
• We are courageous as we venture into the unknown.
• We persevere in the face of difficulties.
• We do not let…