Marketing Consultant

Payrate: $53.00 - $55.00/hr.
Summary: Cover the Hispanic Market creative lead role during leave, driving in-culture advertising across lines of business while owning assigned projects end to end, from intake through delivery, across and external agency partners.

• Serve as Hispanic Market creative lead on assigned initiatives, driving in-culture creative across LOB touchpoints.
• Lead Hispanic ATL campaign strategy and creative direction across TV, OLV, OTT, radio, and audio.
• Oversee BTL executions across digital, OOH, and print to keep look, tone, and feel consistent across channels.
• Partner with the Hispanic Marketing org and in-culture agencies on the development, production, and execution of acquisition and brand advertising.
• Own Hispanic OEM partner relationships where applicable, such as Apple and Samsung.
• Drive alignment with LOB leads, agency partners, and cross-functional teams.
• Present creative work and rationale to senior leadership.
• Own assigned projects end to end, from intake and resourcing through kickoff, timelines, reviews, approvals, and final delivery.
• Act as the day-to-day point of contact for internal partners, Company Studios, and external agencies on assigned work.
• Develop and own the Universal Creative Brief (UCB) for assigned projects.
• Open and manage Workfront tickets for Company Studios work and keep Airtable current as the source of truth for project tracking for Consumer Advertising team.
• Keep projects on strategy, on time, on budget, and within brand standards.
• Troubleshoot day-to-day delivery issues and surface and drive process improvements.
• Traffic and deliver finished creative across broadcast, CTV, digital, social, audio, and OOH endpoints, on spec and on schedule.
• Manage Ad- and version control across deliverables.
• QC assets against platform specs, trafficking instructions, and compliance requirements before release.
• Coordinate with media, agency, and vendor partners to confirm specs, destinations, and timing.
• Maintain trafficking documentation and follow established SOPs, flagging gaps or improvements.

Payrate: $53.00 - $55.00/hr.
Summary: Cover the Hispanic Market creative lead role during leave, driving in-culture advertising across lines of business while owning assigned projects end to end, from intake through delivery, across and external agency partners.

• Serve as Hispanic Market creative lead on assigned initiatives, driving in-culture creative across LOB touchpoints.
• Lead Hispanic ATL campaign strategy and creative direction across TV, OLV, OTT, radio, and audio.
• Oversee BTL executions across digital, OOH, and print to keep look, tone, and feel consistent across channels.
• Partner with the Hispanic Marketing org and in-culture agencies on the development, production, and execution of acquisition and brand advertising.
• Own Hispanic OEM partner relationships where applicable, such as Apple and Samsung.
• Drive alignment with LOB leads, agency partners, and cross-functional teams.
• Present creative work and rationale to senior leadership.
• Own assigned projects end to end, from intake and resourcing through kickoff, timelines, reviews, approvals, and final delivery.
• Act as the day-to-day point of contact for internal partners, Company Studios, and external agencies on assigned work.
• Develop and own the Universal Creative Brief (UCB) for assigned projects.
• Open and manage Workfront tickets for Company Studios work and keep Airtable current as the source of truth for project tracking for Consumer Advertising team.
• Keep projects on strategy, on time, on budget, and within brand standards.
• Troubleshoot day-to-day delivery issues and surface and drive process improvements.
• Traffic and deliver finished creative across broadcast, CTV, digital, social, audio, and OOH endpoints, on spec and on schedule.
• Manage Ad- and version control across deliverables.
• QC assets against platform specs, trafficking instructions, and compliance requirements before release.
• Coordinate with media, agency, and vendor partners to confirm specs, destinations, and timing.
• Maintain trafficking documentation and follow established SOPs, flagging gaps or improvements.

• Bilingual English/Spanish, with native or fluent Spanish strongly preferred.
• 4 years advertising or marketing communications experience in consumer products, with wireless or consumer tech preferred, or equivalent agency account-management experience.
• 4 years broadcast experience, plus solid print and digital experience.
• Hands-on ad trafficking or creative operations experience, delivering finished assets across broadcast and digital endpoints.
• Experience presenting creative to senior leadership.
• Comfort managing multiple projects and deadlines in a fast-moving, evolving environment.

• Experience inside in-house creative or production studio workflows.
• Familiarity with Workfront, Airtable, and Teams.
• Familiarity with ad trafficking platforms such as Extreme Reach, Innovid, Adstream, or Media Ocean.
• Digital testing and optimization experience,…