VP of Sales

VP of Sales

Bellingham, WA

Brivity is a SaaS platform for real estate professionals and teams, offering an all-in-one CRM, lead generation, and transaction management solution. Brivity's ecosystem includes an integrated suite — PLACE Leads, Brivity VA, Remine, Landvoice, Area Pro, Brand Co, Inked, and Brivity Recruiter. The VP of Sales owns revenue across this entire portfolio.

We're looking for a VP of Sales who is both a strategic leader and an active, in-the-field seller — a true player-coach. This role owns go-to-market strategy and revenue across the full integrated suite, builds a consultative, needs-first selling motion, and develops the sales leadership bench below them.

Go-to-Market & Customer Ownership

• Own go-to-market strategy across the full integrated suite — one coherent path to market regardless of which product a customer enters through.
• Own the customer holistically across the funnel: a single 360-degree relationship, not a series of separate product pitches.
• Build and drive a consultative selling model that diagnoses customer needs first, then maps the right products and services to fit.
• Own the enterprise/strategic account motion as its own discipline, distinct from SMB and self-serve/team-led motions.

Personal Sales & Closing

• Personally own and close a portfolio of key deals — strategic accounts, larger teams, and brokerage-level opportunities.
• Lead by example on discovery, demos, negotiation, and close.
• Jump into team deals as needed on objections, pricing, and complex multi-product cycles.

Team & Leadership

• Recruit, hire, and coach a high-performing sales org; build the leadership bench below this role by developing managers and directors, not just reps.
• Design cross-sell/upsell motions across the suite; build comp plans, quotas, and territory/segment structures aligned to company goals.
• Run pipeline reviews, forecasting, and coaching cadences.

Revenue & Forecasting

• Own forecasting, pipeline reporting, and revenue visibility across the whole portfolio — one source of truth for the CRO and executive team.
• Deliver against ARR/bookings targets across new business, cross-sell, and expansion.

Cross-Functional Partnership

• Partner with Marketing on pipeline generation and conversion; with Customer Success on handoffs, NRR, and churn.
• Own the sales tech stack to maximize rep productivity.
• Feed competitive intel and customer feedback to Product and Marketing leadership.

• 8+ years in SaaS sales, including 3–5+ years in senior sales leadership managing managers — while still actively selling and closing.
• Proven player-coach track record: personal quota/closing alongside team leadership.
• Experience building and scaling teams in a subscription/recurring-revenue business, ideally with a multi-product ecosystem (bundling, cross-sell, upsell).
• Experience building or running a distinct enterprise/strategic account motion.
• Deep fluency with SaaS metrics: CAC, LTV, win rates, sales cycle, pipeline coverage, NRR/GRR.
• Track record developing sales managers/directors, not just individual reps.
• Real estate, proptech, or vertical SaaS experience a strong plus.
• CRM fluency (Salesforce, Hub Spot, or similar).

• Existing network/credibility in the real estate industry.
• Experience selling both self-serve/PLG-adjacent and high-touch enterprise motions.
• Background scaling a company through Series B–D or similar growth inflection.

Salary: $150,000-$200,000/year, depending on experience, plus variable bonus.

Why Brivity:
We believe people do their best work when they're trusted, supported, and surrounded by others who are equally driven. Our competitive benefits include PTO as needed, comprehensive insurance coverage, a 401(k) match, stock option grants, and a stock purchase plan. Every team member is an owner, building the "Brivity" they are proud to call "my company."