Ecommerce Lead

Who we are

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in.

As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

The Digital Team is at the forefront of establishing lululemon across APAC. We aim to provide a world class digital experience online for our guests (across all platforms), helping to inspire and enable them to live a life they love through rich content, amazing experiences, and great product. We love strategic, resourceful, and innovative people that excel at operations recognizing business needs, collaborating, and initiating action.

Reporting directly to the Korea Ecommerce Manager, the Ecommerce Lead has a vital role in elevating online guest journey and conversion via managing content and products on the .KR brand site. This role will sit in the Korea SSC based in Seoul (hybrid).

• Lead campaign planning and execution for .KR brand site
• Plan weekly and quarterly campaigns
• Identifies product buys, inventory, sales trend, and brand moments
• Identifies creative assets that speak to target demographic
• Updates website content to execute campaigns
• Updates the campaign calendar based on Regional and local planning
• Manages on-site journeys and liaises with key stakeholders and content operations to collect assets, manage process flow, and implement campaigns including copywriting, content upload, merchandising, and QA
• Drive the localization of our ecommerce presence in Korea. This includes creation of future sites and content storytelling
• Produces weekly/monthly reports on performance with immediate actions and future recommendations
• Regularly reviews competitive landscape for features and trends as they relate to best practices for online content + merchandising
• Performs ad hoc site content updates for urgent business notices affecting guest experience

• 6+ years of experience in e-commerce or related spaces
• Strong understanding of guest journeys and capabilities of e-commerce platform
• Experience in relevant merchandising or website content management experience (e.g., Salesforce, Contentful)
• Fluency in English and Korean to work across Region and Global teams.
• Understanding of Korea digital/eCommerce landscape & trend
• Experience working with analytical tools and CMS is an advantage
• Attention to details and organized
• Ability to multi-task and manage various campaigns simultaneously
• Strong communication skills and collaboration skills across multiple cross function teams

• Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
• Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
• Communicates with honesty and kindness, and creates the space for others to do the same.
• Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Fosters connection by putting people first and building trusting relationships.
• Integrates fun and joy as a way of being and working, aka doesn’t take themselves too seriously.

At lululemon, we care for and invest in the whole person – body, mind, spirit. Our total rewards program is designed to support you in achieving your goals and focus on the things you love. In addition to competitive base pay and a team-based bonus program, we also offer paid time off, generous employee discounts, fitness/yoga classes, parenthood top up program and personal and professional development programs.

Note:

availability of these benefits and perks may be subject to your location & employment type and may have certain eligibility requirements. The Company reserves the…