Senior Account Manager

• Act as a trusted advisor, aligning tactics with client strategy, goals and KPIs
• Develop and implement strategic marketing plans that enhance client effectiveness, expand services, strengthen business relationships, and drive ongoing optimization
• Stay up to date on top marketing trends, efficiencies and best practices
• Collaborate with production team members to produce effective, high-quality marketing assets
• Plan 30-60 days ahead using client roadmaps, campaign planning, and proactive scheduling
• Manage workload proactively, monitor hours, and communicate capacity or scope concerns early
• Serve as the primary client lead, driving clarity, momentum, and confidence
• Deliver excellent customer service through timely responses and clear communication of processes, timelines, and recommendations
• Build trust in Pinnacle's services and capabilities

• Bachelor's degree or equivalent experience in Marketing, Advertising, Communications, or related field preferred
• 4+ years as an account manager, marketing manager, or similar role with experience in a variety of marketing channels
• Proven ability to work within budgets and deadlines
• Proven ability to understand goals and strategy
• Effective project management and collaboration skills
• Experience sourcing quality marketing materials and managing printing or other vendor relationships
• Experience with content production for email, social media, and websites
• Experience with technical account setups and management of social media, Google Ads, and websites

Demonstrates expertise in developing and implementing strategic marketing plans while effectively managing client relationships and project timelines. Proficient in content production across various marketing channels, including social media and email.

• Strategic Marketing Planning
• Client Relationship Management
• Project Management
• Content Production
• Budget Management

• Marketing Strategy
• Project Management
• Content Production
• Vendor Management
• Budget Management

• Effective Communication
• Collaboration
• Customer Service
• Trust Building

• Marketing
• Advertising
• Communications
• Campaign Planning
• Marketing Trends

• Google Ads
• Social Media Management
• Email Marketing Tools
• Website Management