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Senior Manager, Product Marketing

Job in Bentonville, Benton County, Arkansas, 72712, USA
Listing for: Walmart Inc.
Full Time, Part Time position
Listed on 2026-10-05
Job specializations:
  • Marketing / Advertising / PR
    Product Marketing, Marketing Strategy, Marketing Management
Salary/Wage Range or Industry Benchmark: 90000 - 180000 USD Yearly USD 90000.00 180000.00 YEAR
Job Description & How to Apply Below
Position: (USA) Senior Manager, Product Marketing

1601 Se 10th St
Bentonville, AR

R-2605086

$90,000 - $180,000/yr

Regular/ Permanent

Position Summary What you'll do

Role summary: Asa
Senior Manager,Product Marketingonthe Emerging Product steam ,youwillshapethestrategyandgo-to-marketapproachfor

Walmart’snewestproducts,services,andcustomerexperiences.

You’llconnectcustomerneeds,product capabilities,andbusinessprioritiestodefinecompellingvaluepropositionsanddrivesuccessfullaunches,adoption,andscale.

You’llpartneracross

Product,Marketing,andthebusinesstoinfluenceproductstrategyandbringemergingcapabilities,includingAIandtechnology,to customers.

Aspartofthe
Emerging Products Product Marketing COE
,you’llalsobuildframeworksandbestpracticesthatstrengthenandscaleproductmarketingacross

Walmart.

About the team:The Emerging Products team within Enterprise Marketing drives Walmart’s future by transforming customer needs and business opportunities into innovative products and experiences. This team focuses on a broad portfolio, including digital and physical innovations, AI-powered capabilities, and new commerce services. The Product Marketing Center of Excellence develops scalable frameworks and best practices to guide product positioning, launch, adoption, and growth.

The team values entrepreneurial, collaborative, and forward-thinking professionals who thrive in ambiguity and are dedicated to delivering meaningful value through market research and strategic marketing execution.

  • Lead
    productmarketingstrategyandgo-to-market execution
    foraportfolioofemergingproducts,services,and experiences.
  • Define
    customervaluepropositions,positioning,messaging,andaudiencestrategies
    thatdriveadoptionandgrowth.
  • Bringcustomerinsights,market intelligence,anddatainto
    productstrategyandroadmaps
    .
  • Buildandscalethe
    Emerging Products Product Marketing COE
    ,developingrepeatableframeworks,playbooks,andbestpractices.
  • Applyfluencyin
    AIandemergingtechnology
    toproductsandproductmarketing.
  • Createcompellingstrategicnarrativesthatinfluenceseniorstakeholders.
  • Bringan
    entrepreneurial mindset
    ,thrivinginambiguityandmovingfluidlyfromstrategytorapidexecution.

What you'll bring:

  • Experience bringing
    new products,services,orcustomerpropositions
    fromearly-stagedevelopmentthroughlaunchandscale.
  • Experienceinoneormoreofthefollowingareas:
    consumer technology,AI/Generative AI,digital products,retail,eCommerce,services,oremergingcustomerexperiences
    .
  • Experienceworkingcloselywith Product Management ,Technology,Design,Data Science,Research/Insights,Operations,and Marketing organizations.
  • Experiencebuildingorscaling
    productmarketingcapabilities,operating models,orCentersof Excellence withinalargeorganization.
  • MBAoradvanceddegreein

    Business,Marketing,Technology,orarelateddiscipline.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see  . Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.

Programs range from high school completion to bachelor's degrees, including…

Position Requirements
10+ Years work experience
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