Principal, Data Analyst - Member's Mark
Listed on 2026-08-01
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Research/Development
Market Research
2101 Se Simple Savings Dr Bentonville, AR
R-2583185
$90,000 - $180,000/yr
Regular/ Permanent
Position Summary...As a Principal Consumer Insights Scientist supporting the Member's Mark organization, you'll serve as the strategic insights partner for one or more merchandising businesses. You'll work directly with merchants, product developers, and cross-functional teams to transform Member feedback into decisions that shape products, packaging, innovation, and the Member experience. This is a senior-level, hands‑on individual contributor role. You'll independently own the complete research lifecycle—from defining business questions and selecting the appropriate methodology to programming studies, analyzing data, interpreting statistical results, and presenting recommendations to senior leadership.
There are no junior analysts to hand work off to; success requires both strategic thinking and the ability to execute complex research independently. One of the most unique aspects of this role is the opportunity to work with the Member's Mark Community—one of the largest consumer co‑creation communities in retail. With more than 150,000 Members nationwide, the Community has tripled in size in just two years and gives researchers direct access to engaged Members to co‑create, test, taste, evaluate, and improve hundreds of Member's Mark products.
This provides an unmatched opportunity to generate rapid, high‑quality consumer insights that directly influence products found in clubs across the country.
Lead Consumer Research
- Partner with merchants and product developers to define business questions and research objectives.
- Select the most appropriate qualitative and quantitative methodologies to answer complex business challenges.
- Independently design, program, execute, analyze, and report consumer research studies.
- Ensure research quality through strong research design, questionnaire development, sampling, and statistical rigor.
- Design and execute advanced research methodologies including:
- Segmentation
- Discrete Choice / Conjoint
- Max Diff
- TURF Analysis
- Pricing Research (Van Westendorp, Gabor-Granger)
- Drivers Analysis
- Concept & Package Testing
- Independently analyze and interpret statistical outputs and translate findings into actionable business recommendations.
- Build compelling, executive‑ready stories that simplify complex research into strategic recommendations.
- Present findings to merchants, product developers, and senior leadership.
- Leverage AI and emerging technologies to improve research quality, efficiency, and speed‑to‑insight.
- Champion the voice of the Member across the product development lifecycle.
- Strongbusinessacumenwithcuriosityabout Members,merchandising,andconsumerbehavior.
- Experienceleadingend‑to‑endconsumerinsightsormarketresearch.
- Expertiseinqualitativeandquantitativeresearchwiththeabilitytoapplytherightmethodology.
- Abilitytosynthesizedataintostrategicbusinessrecommendations.
- Exceptional communication,executive presentation,andstakeholdermanagementskills.
- Experienceinfluencingwithoutauthorityandmanagingmultiplepriorities.
- ProficiencywithAItools,Excel,PowerPoint,andconsumerresearchplatforms.
- Thinklikeaconsultant,buildtrustedpartnerships,influence strategy,andturn
Memberinsightsintomeasurablebusinessimpact.
At Sam's Club, we offer competitive pay as well as performance‑based bonus awards and other great benefits for a happier mind, body, and wallet!
Benefits- - Health benefits include medical, vision and dental coverage
- - Financial benefits include 401(k), stock purchase and company‑paid life insurance
- - Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
- - Other benefits include short‑term and long‑term disability, company discounts, Military Leave Pay, adoption and…
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