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Growth Marketing Manager
Job in
Berwyn, Cook County, Illinois, 60402, USA
Listed on 2025-12-01
Listing for:
Digital Insurance LLC
Full Time
position Listed on 2025-12-01
Job specializations:
-
IT/Tech
Digital Marketing -
Marketing / Advertising / PR
Digital Marketing, Marketing Manager
Job Description & How to Apply Below
KTB Berwyn, PAtime type:
Full time posted on:
Posted Todayjob requisition :
R7860
Employee Benefits is the core of our business and at our heart we are a people-focused organization. Every day, we help over 100,000 employers give their employees peace of mind by providing health, pharmacy, long and short-term disability, vision, dental and other insurance solutions. What makes us unique is that we can surround our clients with more services and more technology-based tools and a team of advisors that simply cares more than anyone else.
If you want a career giving people the reassurance that they can have access to the health care they need for themselves and their loved ones, join One Digital.
** Our Newest Opportunity:
***
* Position Overview:
** We are seeking a dynamic and results-oriented
** Growth Marketing Manager
** to join our team. In this pivotal role, you will be responsible for developing and executing data-driven marketing strategies to drive customer acquisition, engagement, and retention across multiple verticals and channels. You will optimize the marketing funnel, leverage cutting-edge digital tools, and collaborate cross-functionally to accelerate business growth. The ideal candidate combines strategic vision with hands-on execution, excels in analytics, and thrives in a fast-paced, data-driven environment.
** Key Responsibilities
*** Develop and implement innovative growth marketing strategies and campaigns to drive business objectives.
* Identify and evaluate new marketing channels, technologies, and opportunities for expansion.
* Collaborate closely with product, sales, and analytics teams to align marketing initiatives with business goals.
* Plan, execute, and optimize multi-channel campaigns, including email, paid media, SEO/SEM, social media, and content marketing.
* Continuously optimize campaigns through A/B testing, performance analysis, and data-driven insights.
* Manage marketing automation workflows and nurture programs to enhance customer engagement.
* Monitor and report on key performance metrics such as conversion rates, customer acquisition cost (CAC), lifetime value (LTV), and ROI.
* Improve the customer journey from initial awareness through engagement, conversion, and retention.
* Present campaign results, insights, and recommendations to internal stakeholders and leadership.
* Coordinate with external vendors and partners to ensure seamless campaign execution and performance.
* Stay current with industry trends, best practices, and emerging technologies in digital marketing.
** Desired
Skills & Qualifications
*** Exceptional business writing and communication skills.
* Strategic thinker with strong organizational and project management abilities.
* Demonstrated curiosity, learning mindset, and a passion for innovation in digital marketing.
* Ability to work independently and collaboratively within cross-functional teams.
* Strong relationship-building skills and a proactive, initiative-driven approach.
* Comfort with technology and digital marketing tools, including: + Adobe Creative Suite, Canva + Constant Contact, Salesforce, Hub Spot + Microsoft Office, Teams, Sharepoint, Asana
* Experience managing vendor relationships and internal/client communications.
* Proven ability to analyze data, measure campaign performance, and optimize results.
** Key Performance Indicators (KPIs)
*** Customer Acquisition Cost (CAC)
* Marketing Qualified Leads (MQLs) generated
* Conversion rates across the funnel
* Campaign ROI and effectiveness
* Website traffic and engagement metrics
* Email open and click-through rates
* Funnel speed and customer retention rates
** Education & Experience Requirements
*** Bachelor’s degree in Marketing, Business, Communications, or a related field.
* 4+ years of experience in digital or growth marketing, preferably in B2B or SaaS environments.
* Proficiency with marketing automation platforms (Hub Spot, Marketo), CRM systems (Salesforce), and analytics tools (Google Analytics, Tableau).
* Hands-on experience with paid media, SEO/SEM, email marketing, and content strategy.
* Strong analytical, project…
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