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Lifecycle Marketing Lead: AI-Driven, Salesforce Automation
Job in
Bethlehem, Northampton County, Pennsylvania, 18020, USA
Listed on 2026-06-16
Listing for:
Repligen Corporation
Full Time
position Listed on 2026-06-16
Job specializations:
-
IT/Tech
CRM System, Digital Marketing
Job Description & How to Apply Below
Repligen Corporation is seeking a Senior Digital Marketing Specialist to participate in creating strategies for customer lifecycle programs focusing on marketing automation and CRM integration. The role requires building frameworks that enhance demand generation and customer experience across touchpoints.
Candidates should have a Bachelor's degree in Marketing or Business, with at least five years in marketing automation, ideally with experience in Salesforce CRM and Pardot. A strong analytical approach to improve campaign performance and customer insights will be essential.
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