Vice President, Marketing & Communications

ABout Clay Cove Capital

Clay Cove Capital is a real estate private equity firm that builds niche real estate platforms. We target categories with durable supply/demand dynamics, fragmented ownership, and high barriers to entry where real estate and operations are deeply intertwined. By assembling institutional-quality portfolios in partnership with trusted operators, we capture both real estate income and platform value. Across 25 years and $50B in collective transactions, this approach has delivered opportunistic returns through the cycles.

Company Values

• Forge Your Path: We believe in the power of individual initiative. Your growth and our firm’s success are intertwined. Take risks, seize opportunities, and don’t wait for permission to lead.
• Stay Humble: True strength lies in openness to new ideas and respect for different viewpoints. Listen intently, learn constantly, and remember that mutual respect drives our collective success.
• Be An Owner: Approach every challenge, big or small, with the dedication of an owner. Take pride in your work, own your decisions, and never settle for “good enough.” Accountability is everything.
• Embrace Change: Question assumptions, challenge the status quo, and continuously expand your knowledge. Your relentless pursuit of what’s next keeps us ahead in a fast-changing world.
• Customer First: Our investors and operating partners are our customers. Anticipate their needs, align our interests, and consistently deliver outsize value. Their success defines our own.

Clay Cove Capital is seeking a Vice President, Marketing & Communications to join its Philadelphia office to scale our marketing and communications function.

The firm has a well-defined brand and narrative, a strong content program running across the founders’ and firm voices on Linked In, an active newsletter and thought-leadership cadence, and Hub Spot operating as the core CRM and source of truth. This is not a build-from-scratch mandate — it is a scaling mandate. The VP will take strong foundations and extend their reach, sophistication, and output.

The role owns the marketing engine that drives Clay Cove’s growth: top-to-mid-funnel awareness and engagement that builds the firm’s reputation and audience, and the network development, research, and events work that turns that audience into qualified LP and operating-partner relationships. The mandate spans leadership positioning, content and newsletter programs, earned media, investor research and prospecting, and the events and communications that anchor the firm’s calendar — all running off a shared brand and the Hub Spot CRM.

Reporting to the Head of Strategy and partnering closely with the firm’s founders, the VP is the senior owner of how Clay Cove shows up in the market, coordinating the existing content production team and holding the brand standard as they raise the firm’s profile across the institutional real estate and allocator communities.

• Leadership Positioning & Founder/Firm Brand — Own the Linked In program across the firm’s three established voices — Amachie, Brian, and Clay Cove — setting content strategy, post-type mix, and a calendar locked weeks ahead. Extend the program by building out a structured team-member brand initiative, and report on reach, engagement, and follower growth across all voices.
• Content & Newsletter Engine — Own the firm’s multi-tier content program end to end: the quarterly investor update to the LP and consultant list, the broader ecosystem newsletter, and long‑form thought leadership in outlets such as IREI and PREA. Drive top-to-mid-funnel awareness and engagement through a consistent, high‑quality publishing cadence.
• Media Relations & Earned PR — Own the firm’s earned‑media strategy: maintain a tiered journalist and podcast map, develop pitches to target outlets (PERE, IREI, Capital Al locators, and peers), prepare the founders for interviews and appearances, and amplify every placement across Linked In, the newsletter, and direct LP sends.
• Investor Research & Prospecting — Drive net‑new relationship development by identifying the decision‑makers and allocators Clay Cove should…