Content and Growth Specialist

Position Details

Position Information

Position Type
Professional Staff

Faculty Track

Position Title
Content and Growth Specialist

Employment Status
Full Time

Months
12

Campus
Biddeford, ME

Description

The Content and Growth Specialist supports the Dean of the College of Business (CoB) in advancing the growth and visibility of the College through strategic content creation, communication, and collaboration with various University of New England (UNE) departments and stakeholders. This role supports the external engagement efforts of UNE, the CoB, the College's programs and centers, and the Dean, faculty, and professional staff.

The Specialist is responsible for identifying, creating, and supporting cross-functional digital content, including long- and short-form web stories, social media posts, videos, photos, and marketing copy. This position also assists with research activities, manages the CoB's database, and uses creative approaches, including coding, AI, and other digital tools, to support recruitment, enhance visibility, and strengthen the CoB's reputation across digital platforms.

A strong comfort level with digital tools and emerging technologies is essential.

Key responsibilities include partnering with units across UNE to produce digital content and support website enhancements. The Specialist provides editorial oversight for content across various digital platforms, including the CoB's UNE website, the Dean's website, social media, and other related channels. This role also collaborates with the CoB Advisory Board to support successful communication, engagement, and outreach initiatives.

The Specialist designs and develops materials and programs for the CoB from concept to completion, ensuring alignment with UNE and CoB brand objectives. This position delivers high-quality, creative solutions that support enrollment, expand reach, and increase engagement among students, alumni, and external audiences. Additionally, the Specialist manages the CoB Dean's brand and outreach efforts in support of the College's marketing and recruitment goals.

About The University of New EnglandUNE is Maine's largest private university, with two beautiful coastal campuses in Maine, a one-of-a-kind study-abroad campus in Tangier, Morocco, and an array of flexible online offerings. In an uncommonly welcoming and supportive community, we offer hands-on learning, empowering students to positively impact a world full of challenges. We are the state's top provider of health professionals and home to Maine's only medical and dental colleges, a variety of other interprofessionally aligned health care programs, and nationally recognized programs in the marine sciences, the natural and social sciences, business, the humanities, and the arts.

Benefits Overview

• Multiple health and dental plan options, plus vision coverage.
• Up to 8% retirement plan match.
• Generous leave time, including vacation, sick, and personal time, and 12+ holidays per year.
• Educational benefits:
  • UNE tuition waiver for employees, spouses, and domestic partners

For more information about our outstanding benefits, please visit: UNE Benefits Overview

Responsibilities

• Drive the creation of content through research, industry engagement, and student activities.
• Take a student-centered approach to all work, with a focus on prospective students, current students, and alumni.
• Understand and implement modern digital and AI tools to support outreach, engagement, and the targeting of prospective students.
• Develop and manage content for the CoB Dean, including videos, websites, social media, and traditional communication channels.
• Produce marketing content for the University website, CoB channels, and other platforms in a variety of formats, including editorial stories, marketing copy, video production, and photography. Work independently or coordinate with team specialists based on project needs.
• Develop strong, collaborative relationships and communicate regularly with key internal stakeholders, including faculty, administrators, and students, to source stories and identify content opportunities.
• Continuously enhance user experiences and content across une.edu.
• Help manage CoB and CoB…