Director, Revenue Enablement

About the Company:

At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and Class Pass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections.

About the team

Revenue Enablement provides coaching, training, tech stack adoption, sales communication, and enablement for Playlist's sales teams. This includes instructor lead facilitation, instructional design, document production, sales engagement development, content management, and cross departmental collaboration. The goal of this team is to measurably increase the effectiveness of the front-line sales teams.

In partnership with sales leadership, the Director, Revenue Enablement will lead the strategy and execution of enablement programs for Playlist’s global sales teams. This leader will own the development and delivery of sales onboarding, continuous training, certification, and field-readiness initiatives. The role requires strong cross-functional leadership, an ability to translate go-to-market strategy into scalable training, and a data-driven mindset to drive performance outcomes.

The Director will lead a global team focused on training, content creation, tools adoption, and sales productivity.

The Role You'll Play

• Own and evolve global sales onboarding and continuous learning programs
• Partner with Sales, Marketing, Product, and Revenue Operations to align training with strategic priorities
• Build a framework for enablement to support multiple product lines under a unified organizational umbrella
• Oversee and manage a team of enablement professionals delivering training, coaching, and content
• Define enablement KPIs and report on training effectiveness and sales productivity improvements
• Create and evolve sales playbooks, certification paths, and enablement content
• Facilitate regular enablement sessions, workshops, and training events for various levels
• Leverage and optimize Learning Management System to deliver just-in-time learning and knowledge reinforcement
• Manage partnerships with sales technology vendors while ensuring internal teams maximize tool effectiveness and ROI
• Drive consistency across regions in sales process adoption and execution
• Ensure field readiness for new product launches, messaging, and GTM initiatives
• Continuously assess skill gaps and develop programs to close them
• Establish intake processes and documentation, prioritize key initiatives based on impact

• Bachelor’s degree or equivalent experience in Business, Sales, or Instructional Design
• 10+ years’ experience in Sales or Sales Enablement roles, ideally within a SaaS and/or Marketplace environment
• 5+ years management experience with a focus on sales development or enablement
• Demonstrated experience in building and delivering training programs for diverse sales roles (AE, SDR, AM, management, field vs inside sales, etc.)
• Strong understanding of adult learning principles and sales methodologies (e.g., Value Selling, MEDDICC, Challenger, SPIN)
• Experience working with Salesforce, LMS platforms, and sales readiness tools (e.g., Salesloft, Gong, Seismic)
• Strong analytical skills and experience using data to drive training strategy and measure outcomes
• Excellent interpersonal and communication skills; ability to influence cross-functional stakeholders
• Ability to lead a team, manage competing priorities, and scale programs globally
• Passion for sales excellence and a deep understanding of modern sales enablement best practices