Marketing Coordinator

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Headquartered in Birmingham, Alabama, Moultrie (  ) is the leader in game feeders and cellular camera innovation, building products used by hunters, property owners, and others for real-time remote monitoring. We take pride in developing deep user understanding, obsessing about the details, and going the extra mile to show our users we love them. Moultrie is customer-driven – hardware, software, marketing, and customer success teams collaborate to deliver a quality user experience.

We are guided by the following principles: Customer Obsession.;
Excellence is the Standard.;
Bias for Action.;
Act Boldly.;
Deliver Results.;
Hire and Develop the Best.;
Be Curious and Learn.;
Win as a Team

The Marketing Coordinator provides hands‑on execution and operational support across Moultrie's Go‑To‑Market team. This role manages creative asset organization assists with product launches, app launches, marketing campaigns and content creation. Seasonally, the tasks and projects will vary, and include but are not limited to: placing product orders, updating slide decks and project trackers, updating process documentation, regularly updating / maintaining asset libraries used by other Moultrie Teams, updating product spec sheets, auditing website copy, sending assets to retailers, picking up orders from our Distribution Center, shipping product to partners, ordering supplies, inventorying product samples and packaging, and more.

GTM & Launch Support

• Manage GTM launch task tracking in Asana, flag risks to Miranda, and keep deadlines on track.
• Document process and requirements for retail fixtures, in‑store resets, and print material production.
• Coordinate creative requests and track asset development through approval in Page Proof.
• Own proofreading and content QA for launch materials and digital assets.
• Use AI tools (Claude preferred) to speed up documentation, reporting, and asset organization work.
• Document GTM meetings, including decisions, action items, owners, and deadlines.
• Take on additional GTM or channel marketing tasks as delegated by GTM Managers.
• Strong interest in developing deep product knowledge, including staying current on product iterations year over year — able to tell a 2025 model from its 2026 version by sight and spec.

Asset & Brand Resource Management

• Own content organization for PDP Asset Collections in Bynder DAM system.
• Audit PDP content and assets for accuracy and consistency across folders.
• Own and maintain the Moultrie Media & Asset Library on Share Point ensuring resources remain current, organized, accurate, and easy to find.

Retail & Competitive Research

• Conduct local off‑site retailer visits as needed for competitive, packaging, merchandising, and GTM research.
• Capture and organize photos and information on company and competitive products, packaging, pricing, displays, shelf placement, promotions, and other relevant activities.
• Organize findings so they can be easily used by GTM, Creative, Product, and Sales.
• Organize and maintain physical product and packaging samples in the office and GTM warehouse storage area.
• Coordinate product/sample shipments from HQ, including larger launch or retailer shipments.
• Maintain shipment documentation, tracking information, and appropriate presentation/unboxing standards.
• Own inventory and replenishment of GTM shipping materials.
• Proactively identify shipping, inventory, or fulfillment risks and resolve or elevate as needed.

• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent experience.
• 3-5 years of marketing, GTM, or creative operations experience.
• Self motivated individual with a high bias for action who can figure out an…