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Marketing Manager

Job in Birmingham, Jefferson County, Alabama, 35275, USA
Listing for: Gateway Group Personnel
Full Time position
Listed on 2026-10-05
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, Digital Marketing, PR / Communications, Marketing Management
Salary/Wage Range or Industry Benchmark: 65000 - 90000 USD Yearly USD 65000.00 90000.00 YEAR
Job Description & How to Apply Below

Our client, a growing multi-office firm, is seeking a high-energy, detail-oriented Marketing Manager to serve as the internal execution engine behind the firm's growth, brand equity, and visibility. Reporting directly to a senior executive and working closely with the executive leadership team, you will be the primary day-to-day project manager and "doer," translating marketing strategy into consistent, on-brand action across the firm and its business units.

You will work hand-in-hand with an external agency partner, and shoulder-to-shoulder with the internal team, to execute a comprehensive program spanning outbound marketing, public relations, thought leadership, content creation and distribution, webinars, and event management. The ideal candidate is a proactive project manager and content coordinator who thrives on keeping many moving parts organized and driving projects across the finish line.

This role is in-person at one of the firm's offices in the Mississippi/Alabama region, working side by side with leadership and the local team in a collaborative, high-energy environment. You will serve as the central marketing engine for the firm while maintaining a direct connection to external agency partners.

THE RESULT THIS SEAT OWNS

The firm's internal marketing execution engine: strategy turned into consistent, on-brand, on-time output that builds firmwide brand awareness and equity.

What You Will Own Marketing Collateral & Brand Asset Management
  • Collateral Ownership:
    Own the updates and maintenance of all firm collateral, ensuring data, team information, and required disclaimer language stay current.
  • Internal Traffic Manager:
    Serve as the internal traffic manager when specialized design or heavy content production is required, collaborating with external partners to produce high-end assets (white papers, infographics, event signage, website).
  • Brand Guardian:
    Ensure all new materials, client-facing decks, and promotional assets align with the firm's established brand identity and visual standards.
  • Digital Asset Library:
    Build, organize, and maintain a centralized digital asset library (SharePoint, Drive, or a DAM platform) so the team and leadership can access the latest approved logos, photography, templates, and collateral.
  • New-Hire Branding:
    Coordinate branding for new team members, including email signatures, business cards, and bio/headshot files, and keep materials stocked across offices.
Public Relations & Media Coordination
  • Media Point of Contact:
    Act as the daily internal point of contact for proactive newsjacking, trendspotting, and media pitching.
  • Announcements Pipeline:
    Maintain the internal pipeline for company announcements, milestones, and thought-leadership releases.
Outbound Marketing, Content & Distribution
  • Editorial Calendar:
    Create and manage a monthly editorial calendar, ensuring timely creation of blogs, long-form Linked In posts, thought-leadership pieces, industry updates, and promotional assets.
  • SME Interviews:
    Interview internal subject matter experts and executives to gather insights and source content.
  • Distribution & Promotion:
    Own outbound distribution and digital promotion of all published content and white papers to clients and prospects across Linked In and other social media, email newsletters, and the website.
  • Website Updates:
    Regularly update the corporate website with approved content, keeping live copy, landing pages, and materials consistent with the brand identity and leadership's messaging.
  • Webinars & Virtual Events:
    Plan, promote, and host webinars and virtual thought-leadership sessions, coordinating speakers, registration, and post-event follow-up.
Events & Thought Leadership Logistics
  • Event Calendars:
    Manage the corporate speaking, awards, and industry event calendars.
  • Event Logistics:
    Coordinate logistics for the firm's participation in high-value industry events, including hosted dinners, sponsor ships, and private client events.
Sales & Client Onboarding Support
  • CRM Pipeline:
    Help maintain the sales opportunity pipeline with accurate stages and key data points, and support forecast dashboards leadership can rely on.
  • Meeting & Travel Kits:
    Ensure leaders are equipped with the right marketing materials before client travel and sales meetings.
  • New Client Onboarding:
    Coordinate the creation and delivery of onboarding materials for new clients.
Reporting & Analytics
  • Performance Tracking:
    Track monthly and quarterly marketing metrics across PR (share of voice, mentions), content (reads, clicks), and…
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