Regional Vice President, Sales

About The Role

We're looking for an experienced healthcare sales professional to own growth within our existing payer footprint by partnering directly with Administrative Services Only (ASO) employers.

You’ll help employers understand how strategic marketing, communications, employee education, and engagement campaigns can dramatically increase awareness and utilization of a benefit they already have available.

This is a consultative, relationship-driven sales role requiring someone who understands healthcare buyers, can navigate complex stakeholder environments, and enjoys creating opportunities where traditional software sellers might not.

• Own a territory of ASO employers within existing payer relationships
• Partner closely with payer account executive teams to ensure strategic alignment with Visana and coordinate employer outreach
• Develop executive relationships with HR, Benefits, Total Rewards, and People leaders
• Position engagement programs that increase utilization of Visana
• Develop and execute territory plans
• Generate opportunities through networking, conferences, referrals, and outbound prospecting
• Represent Visana at industry conferences and employer events
• Work cross-functionally with Marketing, Customer Success, Clinical Operations, and Product
• Maintain accurate CRM forecasting
• Meet and exceed quarterly and annual bookings targets

• Love building relationships
• Are energized by ambiguity
• Don’t wait for someone else to solve problems
• Can create structure where none exists
• Are comfortable wearing multiple hats
• Think strategically but execute relentlessly
• Can influence without authority
• Enjoy helping customers solve business problems—not just selling products

• 7–12+ years healthcare sales experience
• Experience selling into employers, benefits leaders, health plans, TPAs, or consultants
• Demonstrated success managing complex consultative sales cycles by developing deep, cross-functional relationships
• History of exceeding quota
• Experience presenting to executive stakeholders
• Comfortable working independently in an early-stage environment
• Excellent written and verbal communication
• Willingness to travel approximately 30–50%

• Women’s health experience
• Experience selling digital health solutions to employers, such as condition management, navigation, or other
• Existing relationships with National or regional employers, benefits consultants, health plans, or TPAs
• Startup experience (Series A–C)

• 50% Base
• 50% Variable (OTE)