Sales Representative

Sales Representative Share
** Gulf Distributing Company of Alabama-Birmingham
**** Exempt
* **** Position Description – Salesperson
*****
* Reports to:

Branch Manager
****** Position Objective:
*** The Salesperson is responsible for improving the sales of company products in each assigned account.
*** Description of Physical Tasks:
*** Keep shelves and vendors clean. Place product on hand truck or dolly (approximately 20 to 50 lbs per case). Pushes/pulls hand truck to machine or shelves and loads appropriate company products. Volume will vary per account and will range from 1 case to over 1000 at any given time. Climbing in and out of vehicle and proper lifting techniques.
**
* Responsibilities Include:

**** Conduct a complete sales call on all assigned accounts on the proper day and in the established sequence.
* Sell and merchandise all beer and non-alcoholic products in accordance with the standards of GDH.
* Work with all your retailers to equalize order quantities between their scheduled deliveries.
* Ensure all paper and permanent Point of Sale is used in the proper manner and quantity.
* Use your sales history data in each account as a selling tool. Ensure that all products are reviewed on every sales call to prevent out of stocks and call-ins.
* Request one additional placement, ad, display, sign, static, price reduction, etc. on each sales call.
* Keep marketing plan and all tracking charts updated daily.
* Actively participate in all incentive programs.
* When necessary call back on accounts to assist or complete the merchandising of delivered product.
* Prepare for the Delivery Driver/Merchandiser the P.O.S. materials they will need to properly service your accounts on the next business day.
* Maintain a positive working relationship with the owners, managers and employees of your assigned accounts.
* When possible avoid retailer contacts during their busy times.
* Be aware of all competitive activity and opportunities to increase sales in your assigned accounts.
* Check and note pricing on all competitive products to ensure parity.
* Pursue new placements and lower PTC’s on all special promotions or new everyday lower prices on the products you sell and merchandise.
* Request competitors’ shelf space for new placements or for expanding your existing placements.
* Work with your assigned account to improve your shelf position within their cooler, warm shelf, and the placement of floor displays.
* Advise and train the retailers and their employees in the proper methods of selling, merchandising, and pricing of the products you supply to them.
* Demonstrate a sincere interest in the business success of each account that is assigned to you.
* Maintain open and clear communications with the owners, managers, and other employees of GDH.
* Maintain open and clear communications with the owners, managers, and other employees of all your accounts.
* Report to your Manager all new competitive activity in your accounts.
* Forward to your Manager immediately all competitive price information.
* At weekly sales meeting, share information with the other employees that will benefit the company.
* Have your orders available for downloading at the assigned times.
* Communicate to the Deliver Driver(s) the tasks they need to perform regarding displays, placements, POS, and other duties.
* Ensure proper stock rotation is in effect in all your assigned accounts.
* When necessary have close dated product returned to the warehouse for re-delivery to another account that can sell it prior to going out-of-date.
* Always be aware of code dates and have product that is out-of-date swapped.
* Ensure that all packages are sellable and have damaged product swapped or re-packed.
* Keep your vehicle clean and orderly.
* Ensure your vehicle is…