Sales Planner
Listed on 2026-02-24
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Sales
Business Development, Sales Marketing
Company Overview
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad‑supported streaming service.
We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, Dream Works Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood.
NBCUniversal is a subsidiary of Comcast Corporation. Visit for more information.
As a Sales Planner, you will be responsible for developing both linear and digital media plans while supporting the sales team in managing day‑to‑day agency and client relationships. While this role is posted as a Linear‑based Planner position, it is inclusive of Digital responsibilities and will lean slightly heavier on the digital side.
Duties and ResponsibilitiesProposal Creation
- Liaise with One Platform Sales/Marketing partners to ensure all contractual obligations are met
- Lead in the creation of One Platform Sales proposals for incoming RFPs that meet advertiser and category objectives
- Address client needs while highlighting the value and capabilities of the One Platform sales strategy
- Build One Platform linear media plans and schedule units based on inventory avails across the linear portfolio
- Build Digital Cflight plans across ELG, Hispanic, News & Broadcast
- Prepare and revise One Platform Upfront & Scatter sales plans that maximize the use of inventory across the portfolio while fulfilling agency/client requirements
- Collaborate and brainstorm with Agency Partnerships, Client Partnerships, the Account Executive and Strategic Planning management in the creation of proactive and strategic proposals
- Ensure One Platform media plans include accurate pricing, approved marketing products, and available inventory while adhering to the business process to ensure optimal delivery performance
- Complete additional projects as directed by Strategic Planning and Ad Sales Finance management
- Coordinate with Sales and Marketing to build out One Platform sponsorship plans
- Coordinate with CFS group to establish credit clearance process and non‑media billing procedures when applicable
- Work closely with Sales and Strategic Planning to manage and process all cancellation options and expansion options, and generate revised media plans and flow charts to reflect all changes
- Work closely with Inventory Managers, Com Ops & Marketing to coordinate plan approvals
- Develop strong understanding of our One Platform products and solutions for advertisers
- Assist in the creation of effective go‑to‑market tools for the sales team
- Establish relationships with agency and advertiser partners
- Respond to Sales requests about inventory, ad products, creative specifications, and research
- Liaise with Sales, Strategic Planning, Ad Sales Finance, Commercial Ops, and Marketing to ensure sold schedules run
- Bachelor's degree or equivalent experience
- 1+ year of related experience in media sales or buying
- Proficient in Microsoft Office Suite:
Outlook, Word, Excel, PowerPoint, and internet research - Strong knowledge of media math and audience metrics
- Possess strong interpersonal and organizational skills, ability to multi‑task and handle projects independently, as well as part of a team
- Ambitious and highly motivated
- Demonstrates excellent verbal and written communication skills
Hybrid:
This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per…
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