Hybrid Sales Consultant Consumption and Off Trade Job Bloemfontein area,South Africa,Sales

Position: Hybrid Sales Consultant - (On Consumption and Off Trade

We are looking for a result driven Hybrid Sales Executive for our client who is a market leader in the Alcoholic Beverage FMCG Industry.

The Hybrid Sales Executive position is a key role in the local commercial team and will be responsible for managing and influencing key performance indicators and driving volume and market share through the sales force.

Skills, Experience and Education Knowledge:

Sales/Marketing principles and practices
Tailored sales procedure principles
Manage execution standards
Knowledge of the liquor industry, particularly both On-Trade and Off-Trade

Attributes:

Ability to:
- build positive relationships
- plan, negotiate, execute pouring contracts
- deliver results, overcome difficulties, anticipate the future of the business/work and drive change
- find, implement and disseminate a culture of innovative solutions
- put himself/herself in the “consumer* / clients*’ shoes”, understanding their current needs and anticipating the future ones
- take effective decisions balancing market, products, financial and organizational issues
Team player who can work independently
Presentation Skills
Self-Management Skills
Assertiveness
Attention to details
High energy levels and drive

Qualification &

Experience:

Matric and completed 3-year sales/marketing qualification would be advantageous
3 years of relevant FMCG experience in sales and marketing
An experienced driver with a Code 08
Experience and knowledge of Formal On and Off

Duties:
Trade Management

Identify and implement new business opportunities
Optimized customer services
Formulation of account reviews and plans
Manage and maintain assets
Plan, execute and attend promotions and activations
Monitor competitor trends
Grow menu listings percentages of the brand portfolio
Build and maintain customer relationships
Increase the brands’ visibility in venues and outlets as per the guidelines
Anticipate customer needs and develop solutions to meet those needs
Brief and train promoters on the brand guidelines
Monitor sales and depletions for the on-trade and off-trade market

Key Performance Indicators

Customer database built & maintained
Call schedules were developed & maintained
Daily/weekly/monthly planning
Market potential opportunities identified, prioritized, actioned & tracked (Volume targets / Market Share / In-trade execution)
Promotions, Campaigns, & POSM planned, deployed & tracked
Key Customers are seen as per call schedules
Call execution & order objectives met
Additional opportunities were identified and appropriate action taken
Competitor activities are monitored and actioned against
Customer negotiations are conducted as required
Information systems/tools fully utilized, Sales Force Automation
Authenticity and currency of information maintained
Information security is maintained in accordance with Company Information Protection Policy
KPI progress was maintained
Expenditure is controlled within budget
Reports generated, analyzed, actioned & tracked

Relationship Building

Customer service ethos implemented
Customer relationships are managed and leveraged
Third-party relationships optimized
Corporate image maintained
Maintain customer needs by solution-orientated
Sales standards maintained

Key Relationships

Internal:
Trade Marketing;
Marketing;
Finance

External: 3rd Party Agencies

#J-18808-Ljbffr