Writing and Editing Specialist, Office of Enrollment Marketing and Communications

ENROLLMENT MARKETING & COMMUNI (BL-SCOM-IUBLA)

The Office of Enrollment Management (OEM) at Indiana University (IU) Bloomington is dedicated to attracting, enrolling, and supporting a community of talented students from Indiana, across the nation, and around the world. OEM integrates strategic planning, data-informed decision-making, and collaborative partnerships across campus to create a seamless student experience from 1st contact through graduation. Through its units Admissions, Scholarships, the Registrar, Student Financial Assistance, Student Central, Orientation and Enrollment Programs, Retention, Planning and Research, Enrollment Marketing and Communications, Administration and Fiscal Affairs, and Development OEM advances the university's mission by fostering access, belonging, and student success while upholding IU Bloomington's tradition of academic excellence and public service.

The Office of Enrollment Marketing and Communications (EMC) in the Office of Enrollment Management serves all 10 units. A combination of creative mojo and data analysis allows us to implement innovated marketing communications to serve prospective and current students and their families driving enrollment and retention to and for IU Bloomington.

• Contributes to and executes OEM content strategy, collaborating with OEM and campus partners to develop ideas and targeted communications.
• Creates integrated, brand-aligned content across email, web, print, digital, social, and other marketing channels, ensuring accuracy, consistency, and adherence to IU style guidelines.
• Works collaboratively with others when writing, editing, proofreading, and content production workflows, managing multiple projects and ensuring consistency across campaigns.
• Provides editorial guidance, maintains the OEM style guide, and supports best practices in writing and communication.
• Engages in ongoing professional development to stay current with marketing, communications, and editorial best practices.

• Writes and edits clear, informative written content for various communications needs, audiences, and publication formats, assessing for relevance, accuracy, and appropriateness; tailors the degree of copyediting to a project's specific needs.
• Corrects basic and complex grammar, spelling, punctuation, formatting, and syntax errors and performs edits that improve overall writing quality of communications and ensure alignment with university mission, strategies, objectives, and brand and accessibility guidelines.
• Performs reviews of peer writing to ensure grammar, quality, tone, and level of depth are sufficient; may also review against requirements for specific publications, including content, length, brand guidelines, and deadline specifications.
• Consults regularly with writers, printers, faculty, staff, and/or other stakeholders to ensure adherence to writing and publications deadlines.
• Identifies user and audience needs and analyzes usage of existing content in order to identify content gaps; plans, develops, and publishes internal and external communications.
• Drafts sample communications to be reviewed with manager at project deadline checkpoints.
• May provide guidance to other Writing and Editing Specialists.

Combinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.

Required

• Bachelor's degree in English, communications, journalism, public relations, or related field.

Required

• 2 years in relevant field.

Required

• Proficient written and verbal communication skills.
• Maintains a high degree of…