Local Sales Manager

Overview

ST Radio with Sarkes Tarzian is seeking a Local Sales Manager to assist our sales team and station’s Director of Sales, representing adult rock WTTS-FM, all-sports WWZN (98-7 The Zone), classic rock WTTS-HD2 (96-1 The Quarry), and ST Digital Solutions, our locally-owned boutique digital agency. Sarkes Tarzian is an equal-opportunity employer.

• Sales and service to new local business accounts.
• Hire and develop the selling skills of an entry level group of staff tasked with acquiring new business.
• Assist the Director of Sales (DOS) to manage the Sales Department to its fullest potential, to achieve the maximum financial and client service objectives.
• Personally represent the station to an assigned active list of local direct and/or agency advertisers.
• Maintaining and handling accounts as assigned by the DOS.
• Setting sales goals and developing reporting procedures for staff.
• Complete timely paperwork affecting accounts such as orders, avails and client correspondence and communicate daily with traffic, production, and sales management in order to expedite client needs.
• Keep current with the market through monitoring and study of competitive media. Report to management on market and account status with reports as required.
• Responsible for making presentations to advertisers and agencies including preparation of station and market research.
• This position has the requirement of bringing in new local direct (which means no advertising agency is involved) as well as agency accounts to the station.

• Bachelor’s degree in marketing, advertising or related field preferred, but not required.
• Experience of 2-3+ years of management experience preferred, but not required.
• Experience of 1-2+ years of broadcast sales experience preferred, but not required.
• Proven record of sales success.
• Must maintain a professional appearance and manner.
• Must be able to market and sell digital marketing and broadcast radio solutions to businesses.
• Excellent oral and written communication; strong public speaking skills.
• Basic computer knowledge:
  Microsoft Word, PowerPoint, Outlook, and Excel.
• Able to direct/contain all elements of negotiation.
• Must have a valid driver’s license and reliable transportation.
• Be willing to learn the art of digital advertising, marketing and sales.
• College graduates who majored in Communications or Business are encouraged to apply.